Adobe Journey Optimizer Alternatives (September 2025)

2.
Adobe Campaign | Omnichannel Marketing Platform
https://business.adob
.com/products/campaign/adobe-campaign.html/

Go next level with your campaigns using Adobe Campaign. Learn about email marketing, customer journey management, omnichannel marketing, and more.

3.
Adobe Business: Products & Services with Adobe Experience Cloud
https://business.adob
.com/

Deliver personalized experiences to connect with customers everywhere with Adobe Experience Cloud — Marketing, analytics, advertising, commerce, & more.

4.
Adobe Target: A/B Testing & Optimizations
https://business.adob
.com/products/target/adobe-target.html/

Find out about A/B & multivariate testing, omnichannel personalization, AI-powered automation & scale, and so much more with Adobe Target!

5.
Platform for customer journey and omni-channel strategy
https://indigital
.com/

Customer journey platform. With indigitall you can coordinate and automate all communication channels and create an omni-channel strategy

6.
Optimizely Content Marketing Platform (CMP) - Optimizely
https://www.optimizel
.com/products/content-marketing/

Content Marketing Platform brings teams together on a single platform to share plans, collaborate on assets and flawlessly execute campaigns.

7.
Personalization Engine by Marketing Cloud | Salesforce US
https://www.salesforc
.com/marketing/personalization/

With Marketing Cloud’s personalization engine, gain insights about your customers. Use AI to engage them with relevant marketing experiences across channels.

8.
MoEngage - Insights-led Customer Engagement Platform
https://www.moengag
.com/

Execute your cross channel marketing strategy with MoEngage’s insights-led customer engagement platform. Leverage the power of personalization with MoEngage.

9.
Experience Manager Assets - DAM | Adobe for Business
https://business.adob
.com/products/experience-manager/assets/aem-assets.html/

Adobe Experience Manager Assets drives better marketing asset management. Save time by editing, optimizing, and delivering digital assets all from one platform.

10.
Blueshift | Intelligent Customer Engagement | Cross-Channel Marketing
https://blueshif
.com/

Automate cross-channel campaigns with Blueshift’s customer engagement platform that combines the power of AI, a CDP, and marketing automation.

11.
Adobe Audience Manager - Data Management Platform
https://business.adob
.com/products/audience-manager/adobe-audience-manager.html/

See how your audience targeting and segmentation can improve with Audience Manager, a best-in-class data management platform, from Adobe.

12.
Omnichannel Customer Engagement Platform | Emarsys
https://www.emarsy
.com/

Emarsys, a leading provider of marketing software, enables true, one-to-one interactions between marketers and consumers.

14.
AIQUA - AI Personalization Cloud|Appier
https://www.appie
.com/en/products/aiqua/

The #1 machine learning marketing cloud for personalized customer experiences. The personalization platform that leverages AI to create 1:1 customer engagement strategies across all marketing channels.

15.
Optimizely Content Management System (CMS) - Optimizely
https://www.optimizel
.com/products/content-management/

Say hello to the leading CMS, specifically designed to help every marketer create, edit, and publish breathtaking experiences.

16.
Cross-Channel Marketing Platform for Customer Experience - Iterable
http://www.iterabl
.com/

The cross channel marketing platform that powers unified customer experiences, and empowers you to create, optimize, and measure every customer interaction.

17.
AI-driven Customer Engagement Platform
https://www.ngro
.ai/

First smart No-SDK customer engagement platfrom. Best tool for Push, Email campaigns powered by generative AI

18.
Optimove | Start with the customer
https://www.optimov
.com/

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

19.
Customer.io Platform: Automation, Data, Content Creation
https://custome
.io/

Explore Customer.io, the data-driven platform for personalized customer journeys across all channels, fueled by first-party data.

20.
#1 Leader in Individualized, Cross-Channel CX — Insider
https://useinside
.com/

Insider's CDP connects customer data, predicts behavior with AI, and individualizes experiences across channels (CCCM). Go beyond personalization to become a purpose-led brand.

21.
Optimizely One products - DXP - Optimizely
https://www.optimizel
.com/products/

Deliver modern, relevant commerce experiences your customers will love · Launch your business, your way.

22.
B2B Marketing Automation Platform | Salesforce US
https://www.salesforc
.com/marketing/b2b-automation/

Marketing Cloud Account Engagement is a B2B marketing automation platform that helps you drive efficient growth with marketing and sales alignment.

24.
D•engage - Data-centric Marketing Automation
https://dengag
.com/

Create dynamic customer engagements driven by valuable data insights. Design omni-channel campaigns on one user-friendly platform, on-cloud or on-site.

26.
EVAM - Real-time Multichannel Marketing Hub
https://www.eva
.com/

With EVAM, you can predict customer needs and deliver the most tailored offers in real-time, maximizing conversion rates and revenue while minimizing churn.

27.
Netmera | Omnichannel Customer Engagement Platform
https://www.netmer
.com/

Take your marketing to the next level​ with the leading self-serve Customer Engagement platform for cross-channel experiences.

28.
WebEngage | Full-Stack Customer Engagement and Retention Platform
http://webengag
.com/

WebEngage offers CDP, Omnichannel Campaign Manager and Web & App Personalization Engine - to help brands boost their revenue from existing customers.

30.
Customer Data Platform - Tealium
https://tealiu
.com/

Welcome to Tealium – the leader in real-time customer data integration and management. Harness the power of your data with our comprehensive suite of solutions and insights to drive meaningful customer experiences. Explore how Tealium empowers businesses to connect, manage, and leverage data across every touchpoint in real-time.

31.
It’s time for better web content management
https://business.adob
.com/products/experience-manager/adobe-experience-manager.html/

Adobe Experience Manager connects digital asset management, a powerful content management system, and digital enrollment to help your brand flourish. Learn how.

33.
Clutch - Retention Marketing
https://www.clutc
.com/

Clutch is the The 1:1 AI retention marketing platform that tailors’ consumer interactions to your needs, optimizes offers in real-time, and rapidly achieves your sales targets, all while enhancing your brand's reputation.

34.
Omnichannel Customer Engagement Platform | Factoreal
https://www.factorea
.com/

Engage, retain, and grow. Personalized messages, smart segments, campaign management, behavior tracking, and more. All with a true omnichannel platform.

36.
Multichannel Marketing Hub | SAS Customer Intelligence 360 | SAS
https://www.sa
.com/en_us/solutions/customer-intelligence/marketing.html/

SAS Customer Intelligence 360: Modern marketing hub for real-time, individualized customer interactions. Go beyond CDP & elevate engagement.

37.
Acquia DAM | Digital Asset Management (DAM) | Acquia
https://www.acqui
.com/products/acquia-dam/

Manage your digital assets across teams, tools, and channels to build exceptional customer experiences, with Acquia DAM.

38.
Enterprise grade CX Automation Platform for Businesses - Twixor
https://twixo
.com/

A CX Automation platform enhancing business scalability and automates customer journeys across multiple channels, Increase CSAT & reduce costs

39.
Home | Leanplum a CleverTap Company
https://www.leanplu
.com/

Maximize customer engagement by building lasting and valuable relationships through optimized multi-channel messaging and campaign orchestration.

40.
Adobe Analytics | Web Analytics for Better Business Intelligence
https://business.adob
.com/products/analytics/adobe-analytics.html/

Understand your audience for better marketing decisions and ROI. Get website & marketing analytics anywhere in the customer journey with Adobe Analytics.

42.
Genesys Cloud CX - AI-Powered Experience Orchestration Platform | Genesys
https://www.genesy
.com/genesys-cloud/

The Genesys Cloud CX contact center platform empowers your business to provide exceptional service across the customer journey. Discover great CX today.

44.
45.
The only complete, composable, cloud-native digital experience platform| Sitecore
https://www.sitecor
.com/

Sitecore offers an industry-leading digital experience platform that allows brands to create, build, manage, and deliver standout content along every touchpoint of the customer journey.

46.
Contact Center Solutions | Omnichannel Customer Experience | Genesys
https://www.genesy
.com/

Genesys is a leader for omnichannel customer experience & contact center solutions, trusted by 10,000+ companies in over 100 countries.

47.
Multi-Channel Marketing Automation Software | Upland Adestra
https://uplandsoftwar
.com/adestra/

Increase email marketing automation engagement through personalization, segmentation, and analytics with Adestra.

48.
Personalized Engagement at Scale - Uberflip
https://www.uberfli
.com/

Uberflip offers a solution to help GTM teams plan, curate, design, build and measure personalized engagements at scale.

49.
A/B Testing, Personalization, and Optimization | SiteSpect
https://www.sitespec
.com/

SiteSpect is the A/B testing and optimization solution where you can A/B test your ideas, discover insights, and personalize the entire customer journey.

50.
Dataroid - Unleash the potential of digital with data
https://www.dataroi
.com/

Enterprise-level digital analytics and customer engagement platform that helps enhance every customer interaction with data-driven insights.

51.
Customer Engagement Platform - Segmentify
https://www.segmentif
.com/

Bring Growth to Life: Explore how you can create unique experiences for each customer in real-time and optimise customer lifetime value!

52.
Rocketium | Agile CreativeOps Platform
https://rocketiu
.com/

Rocketium is an agile CreativeOps platform that helps you go to market faster, at lower costs. Do more with your existing teams, processes and tools.

53.
Jabmo ABM Platform: Engage and win high-value accounts
https://jabm
.com/

Discover the Jabmo ABM Platform. Precision targeting, personalized campaigns, and superior analytics.

54.
Marketing Cloud Solutions | Nielsen
https://www.nielse
.com/solutions/media-planning/marketing-cloud/

Streamline your marketing process by profiling and activating audiences across digital platforms with the enriched data sets of Nielsen Marketing Cloud.

55.
CrossX - High LTV User Acquisition & Engagement Platform | Appier
https://www.appie
.com/en/products/crossx/

Prediction-driven advertising platform that outperforms. The user acquisition and re-engagement platform that predicts the highest lifetime value users and replaces costly and time-consuming manual work for you.

57.
An unparalleled return on your content
https://konten
.ai/

Kontent.ai helps the world’s leading organizations achieve an unparalleled return on their content. In the industry’s first AI-powered CMS, content teams plan, create, and optimize content and deliver it to any channel—quickly, securely, and flexibly.

58.
Marketing automation for any business | ActiveCampaign
https://www.activecampaig
.com/

Your solution for personalized email marketing, automation, and sales engagement. Automate across your entire marketing stack with 900+ integrations.

59.
Omnichannel User Engagement & Retention Platform | Wigzo
https://www.wigz
.com/

Wigzo offers the best customer retention solution to drive user engagement with email, SMS, and WhatsApp marketing. Increase repeat orders with mobile marketing strategies.

60.
Zopto - LinkedIn Automation & Omni-channel Sales Platform
https://zopt
.com/

Zopto is a cloud-based lead generation tool with a dedicated IP address. Find Your Ideal Customers by Using Premium or Sales Navigator.

61.
Ecommerce Personalization Powered by AI | Bloomreach
https://www.bloomreac
.com/

Bloomreach personalizes the ecommerce experience. With real-time data and AI, you can connect every customer with what they want to see. Be limitless.

62.
Brand Marketing Tools for Retailers & Advertisers | Quotient
https://www.quotien
.com/

Quotient's brand marketing tools help you target, optimize, and measure campaigns to drive engagement, valuable outcomes and maximize ROI. Learn more.

63.
Customer data platform (CDP) | SAP
https://www.sa
.com/products/crm/customer-data-platform.html/

SAP Customer Data Platform and customer data management solutions from SAP provide an enterprise solution for increased conversion rates and enhanced customer experiences.

64.
Dotdigital: Customer experience platform for marketers
https://www.dotdigita
.com/

Turn data insight into personalized, cross-channel marketing experiences with Dotdigital's all-in-one customer experience and data platform.

67.
Deliver Personalized Content with Folloze: Buyer Experience Platform for ABM at Scale
https://www.folloz
.com/

Discover Folloze, the no-code B2B buyer experience platform for optimized buyer experiences and dynamic landing pages. We were built for B2B and ABM.

68.
refive: Personalisation and Digital Engagement via Digital Receipts
https://www.refiv
.io/

Retail marketers leverage refive's phygital touchpoints for in-store personalisation, digital engagement and retention.

69.
Enterprise Marketing Operations Software | Uptempo.io
https://www.uptemp
.io/

Uptempo's marketing operations software helps enterprise organizations plan better, pivot faster, spend smarter, and execute with confidence.

70.
Redefining Video Advertising Across All Platforms | VDO.AI
https://vd
.ai/

VDO.AI helps achieve enhanced brand awareness via video advertising solutions that capture consumer attention across all screens and all streams.

71.
Personalization Software for Account Based Marketing Campaigns
https://trendemo
.com/

TrenDemon accelerates revenue and pipeline by empowering marketers with AI-based web personalization and content marketing insights

72.
How to optimize dynamic ads in real time | Clinch
https://clinc
.co/

Clinch DCO Advertising | Personalized Ads | Video Marketing | Smart Ad Serving | Create Dynamic Video Advertising | Programmatic | Targeting

73.
Stackline - Connected Commerce Platform
https://www.stacklin
.com/

Stackline is fueling the future of commerce by bringing brands and customers closer together. Stackline tools and teams help leading brands sell products across an ecosystem spanning online marketplaces, retail stores, social media, and direct-to-consumer.

74.
75.
Lumavate: Unified Product Experience Management (PXM) Platform | Lumavate
https://www.lumavat
.com/

Single platform built for marketers to centralize product data, manage digital assets, and build digital product experiences.

76.
Digital Retail Solutions: Personalization, CDP & Analytics - Algonomy
https://algonom
.com/

Algonomy's AI-powered personalization solution and real-time CDP help retail brands deliver individualized experiences across channels. Learn more.

77.
Deliver Unforgettable CX, Drive Revenue | Monetate
https://monetat
.com/

Monetate is the #1 personalization platform and consultancy designed to help ecommerce and digital businesses scale KPIs and wow customers.

78.
AI-driven, Omni-channel digital advertising platform | Crigloo
https://criglo
.com/

Crigloo's omnichannel advertising platform leverages both AI & human insights to help advertisers and the agencies who manage their ads save time and money.

79.
ON24 | Intelligent Engagement & Webinar Platform
https://www.on2
.com/

Drive intelligent engagement and generate revenue with powerful webinars and interactive virtual events powered by first-party data and AI.

81.
eCommerce Personalization Platform - Fresh Relevance
https://www.freshrelevanc
.com/

Fresh Relevance by Dotdigital, is an eCommerce personalization platform that helps you create seamless experiences across channels

82.
CMS & Digital Experience Platform (DXP) | Jahia CMS & DXP
https://www.jahi
.com/

Deliver websites, portals, apps and personalized customer journeys with Jahia CMS & Digital Experience Platform (DXP).

83.
Your Guide to Customer Data Platforms (and Salesforce CDP) | Salesforce Ben
https://www.salesforcebe
.com/complete-guide-to-customer-data-platforms-and-salesforce-cdp/

The Salesforce Customer Data Platform (CDP) recently relaunched, allows marketing orgs to have a single and complete source-of-truth.

84.
Automated Texting Software | Automated Texting Service | Text Message Automation
https://trumpi
.com/

Trumpia's automated texting software is built to automatically create personalized SMS interactions with your contacts. Our automated texting service is effective, affordable and easy to implement. Try Trumpia's text message automation software today with our free trial!

85.
App Experience Platform | Airship
https://www.airshi
.com/

Helping brands master Mobile App Experiences (MAX) to engage customers and win their loyalty. Learn more.

86.
Where content drives business momentum | Contentful
https://www.contentfu
.com/

Business moves faster when teams producing content have a platform that empowers them to collaborate, innovate, and deliver impactful experiences at scale.

87.
Leading Customer Experience (CX) AI Platform | NICE
https://www.nic
.com/

Build relationships that last with the only AI purpose-built platform for customer experience (CX)

88.
Solitics
https://www.solitic
.com/

Visitor activation and customer retention platform. Grow customer value through smart user journeys, using all data in real time.

89.
SmartEngage - Multi Platform Marketing Automation
https://smartengag
.com/

SmartEngage offers Cross-Channel Marketing Automation and Broadcast for Email Newsletter, SMS, Facebook Chat Bot, and Push Notifications.

90.
#1 A/B Testing application for websites, mobile apps, server-side, and more | VWO Testing
https://vw
.com/testing/

VWO Testing, part of VWO Platform, helps you and run A/B, split, multivariate, and feature tests to optimize user experience & increase conversion rates across web, mobile, servers, and other devices.

91.
Coveo: AI-Search & Generative Experiences
https://www.cove
.com/

Coveo AI. Providing Advanced search. Relevant recommendations. Unrivaled personalization The leading platform for powering ecommerce, customer service, workplace and website.

92.
Content experiences that capture attention - Siteimprove
https://siteimprov
.com/

Siteimprove is the go-to software for data-driven teams. Optimize your content for everything from SEO and analytics to accessibility.

93.
Financial Services Cloud: Best Financial Services CRM | Salesforce US
https://www.salesforc
.com/financial-services/cloud/

Learn how the #1 CRM for financial services, Financial Services Cloud, can grow relationships, reduce cost to serve, and deliver personalized insights at scale.

94.
Factors | Account Intelligence, Analytics & Attribution
https://www.factor
.ai/

Factors.ai helps identify high-intent companies, decode customer journeys, and measure marketing ROI — so you can drive more pipeline with less spend.

95.
A/B testing platform and AI-driven personalization | Kameleoon
https://www.kameleoo
.com/en/

Our A/B testing, full-stack, and personalization platform gives marketers, product teams, and developers the power to boost engagement and conversion.

96.
Nosto | The Intelligent Commerce Experience Platform
https://www.nost
.com/

Smarter commerce experience management with AI-fueled personalization, merchandising, and site search

97.
Campaign Monitor for Cross-Channel Marketing | Marigold
https://meetmarigol
.com/solution/campaign-monitor/

Connect with our simple, yet powerful cross-channel email marketing solution that drives business results for agencies and small businesses.

98.
Marketo Measure: B2B Multi-Touch Marketing Attribution Tool
https://business.adob
.com/products/marketo/bizible.html/

Formerly known as Bizible, Marketo Measure lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI.

99.
Marketing Planning Software | Omnichannel Visibility | Annum
https://www.annumplannin
.com/

Annum's integrated marketing planning software brings all strategic initiatives, channels, and tactics into one unified omnichannel view.