Google Analytics Alternatives (September 2025)

Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists and more.

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1.
Business Analytics Tools & Solutions - Google Analytics 360
https://marketingplatform.googl
.com/about/analytics-360/

Google Analytics 360 gives businesses the tools you needed to better understand customers. They can then use those customer insights to grow.

2.
Google Marketing Platform – Unified Advertising and Analytics
https://marketingplatform.googl
.com/about/

Introducing Google Marketing Platform, a unified marketing and analytics platform for smarter marketing measurement and better results.

3.
Adobe Analytics | Web Analytics for Better Business Intelligence
https://business.adob
.com/products/analytics/adobe-analytics.html/

Understand your audience for better marketing decisions and ROI. Get website & marketing analytics anywhere in the customer journey with Adobe Analytics.

4.
Customer Journey & Product Analytics Software Tool | Woopra
https://www.woopr
.com/

Analyze and visualize the entire customer journey from first marketing touch to product usage. Sign up for our free plan today.

5.
Supermetrics: Turn your marketing data into opportunity - Supermetrics
https://supermetric
.com/

Focus on growth, not data silos. Streamline your marketing data so you can take control of what matters. Start your 14-day free trial. No credit card required.

6.
The Best Paid Social Media Analytics Tools | Deepdivr
https://deepdiv
.io/

We help people make meaning of numbers and turn them from data points to actionable insights that matter.

7.
Baremetrics: Subscription Analytics for your Business
https://baremetric
.com/

Baremetrics is Subscription Analytics and Insights: One click and you get hundreds of valuable metrics and business insights!

9.
AppsFlyer | Make good data-driven choices
https://www.appsflye
.com/

Get visibility into performance, scale installs, and maximize LTV with a new standard of measurement and deep linking solutions.

12.
Mobile App Analytics - Grow Your Mobile Apps with AppMetrica Analytics
https://appmetrica.yande
.com/about/

With AppMetrica Analytics analyze your app and empower decision-making with data on user behavior, marketing metrics, and app stability

13.
Mobile Marketing Analytics | Tenjin
https://www.tenji
.io/

Top-tier mobile marketing analytics for publishers of all sizes. Free to start, pay-as-you-grow ad measurement for a privacy-first world

14.
Multichannel eCommerce Analytics tool - Putler
https://www.putle
.com/

Putler provides in-depth eCommerce analytics & reports on sales, orders, products, customers & visitors. Infinite segmentation, gain insights, forecasts & more.

16.
TapClicks, The Smart Marketing Cloud
https://www.tapclick
.com/

TapClicks is the ultimate marketing automation platform for agencies, media companies, and brands. Our comprehensive suite of tools, including data management, reporting, analytics, workflow management, SEO, and more, delivering better efficiency.

17.
Automated marketing reporting and monitoring platform - Swydo
https://www.swyd
.com/

Google Ads, PPC, SEO and Analytics automated reporting tool for online marketers. Save time and show your impact. Try it for free today!

19.
Introducing two new solutions powered by Ads Data Hub
https://blo
.google/products/marketingplatform/360/ads-data-hub-powered-solutions/

Ads Data Hub’s new solutions deliver analytics for marketers to generate insights while enabling the third-party measurement ecosystem.

20.
Databox | An Analytics Platform that's powerful, but easy-to-use
https://databo
.com/

Analytics software that helps you centralize your data, automate reporting, make better decisions, and improve your performance. Try it free!

21.
Quantcast Measure | LinkedIn
https://www.linkedi
.com/showcase/quantcastmeasure/

Quantcast Measure | 403 followers on LinkedIn. As a global leader in Artificial Intelligence technology, Quantcast is using machine learning to drive human learning to help brands grow in the AI-era. Most audience measurement tools use research methods inherited from radio and television, which take a small subset of visitors to represent your entire audience. Insights get based on that one group, which can lead to inaccuracies about who your audience really is.

22.
GameAnalytics
https://gameanalytic
.com/

GameAnalytics is the #1 analytics tool for game developers, providing insights for more than 100k games, and ⅓ of the world’s mobile players.

23.
Roivenue: The best MTA - Roivenue
https://roivenu
.com/

Maximize marketing ROI with Roivenue's AI-driven attribution. Gain accurate insights, optimize spending, and make data-backed decisions.

24.
Automated Client Reporting for Marketing Agencies | AgencyAnalytics
https://agencyanalytic
.com/

AgencyAnalytics helps marketing agencies scale with automated client reporting. Create custom dashboards and reports for SEO, PPC, social media, and more.

25.
Crazy Egg Website — Optimization | Heatmaps, Recordings, Surveys & A/B Testing
https://www.crazyeg
.com/

Use Crazy Egg to see what's hot and what's not, and to know what your web visitors are doing with tools, such as heatmaps, recordings, surveys, A/B testing & more.

26.
Digital Analytics Platform | Quantum Metric
https://www.quantummetri
.com/

Optimize your digital strategy with Quantum Metric's real-time analytics platform. Improve customer experiences and increase conversions.

27.
Profit Powered By Data
https://conjur
.com/

Profit powered by data. Take action with Conjura to supercharge your eCommerce store growth with SKU-level analytics and beyond

28.
BigQuery enterprise data warehouse | Google Cloud
https://cloud.googl
.com/bigquery/

BigQuery is a serverless, cost-effective, and multicloud data warehouse designed to help you turn big data into valuable business insights. Start free.

29.
Behavior Analytics for Websites & Mobile Apps | VWO Insights
https://vw
.com/insights/

VWO Insights is a behavior analytics platform with a comprehensive suite of tools, including session recordings, heatmaps, surveys, form analytics, and funnel analytics. Enhance user experience and drive growth for both websites and mobile apps.

30.
Google Audience Center 360: DMP Consulting | Blast
https://www.blastanalytic
.com/google-audience-center-360/

Google Audience Center 360 consulting helps collect and organize data sources. Truly understand customers to improve experience, increase conversions

31.
Website Traffic - Check & Analyze Any Website | Similarweb
https://www.similarwe
.com/

All-in-one digital intelligence - Unlock the most powerful and most accurate digital datasets to research any market, company, website, app, or marketplace

32.
Heap - Better Insights. Faster. | Heap
https://www.hea
.io/

Heap is the only digital insights platform that shows everything users do on your site, revealing the "unknown unknowns" that stay invisible with other tools.

33.
Content Analytics Made Easy | Parse.ly
https://pars
.ly/

Parse.ly makes working with data easy for newsrooms and marketers, giving them the insights they need to focus their content strategy and prove ROI.

34.
Funnelytics™ - Visualize Your Customer Journeys
https://funnelytic
.io/

Align your marketing strategy with data. Vizualise & create actionable insights to better understand your customer's drivers and bottlenecks.

35.
Free subscription metrics reporting for SaaS companies | ProfitWell Metrics by Paddle
https://www.paddl
.com/profitwell-metrics/

ProfitWell Metrics by Paddle offers 100% accurate real-time subscription and SaaS financial metrics for free. Integrates directly with Paddle or you existing payment stack. Gain insights, reduce churn and grow your bottom line.

36.
Website Heatmaps & Behavior Analytics Platform | Howuku Analytics
https://howuk
.com/

Use Howuku to literally see what your web visitors are doing on your website with tools, such as heatmaps, A/B testing, recordings & more.

37.
Mouseflow - Digital experience analytics for optimal website UX
https://mouseflo
.com/

Improve UX and conversions with digital experience analytics! Use session replay, heatmaps, and feedback to improve website user experience

38.
Tagmate: Tag Implementation and Migration Tool
https://www.tagmat
.app/

Set up marketing and analytics tags with our tag management system with 100% accuracy. Execute GA4 Tag Implementation & Migration with Tagmate Tool.

39.
Marketing Analytics Software, Marketing Attribution | rampmetrics
https://www.rampmetric
.com/

Automate your marketing analytics & marketing attribution and start tracking marketing performance with zero tracking setup.

40.
41.
Amplitude | Product Analytics & Event Tracking Platform | Amplitude
https://amplitud
.com/

Build better products by turning your user data into meaningful insights, using Amplitude's digital analytics platform and experimentation tools.

43.
Vaizle - Marketing Analytics tool | Social Media Analytics Tools | Ad Analytics tool | Connectors
https://vaizl
.com/

Vaizle is a Marketing Analytics Suite with multiple Free tools for Social Media Analytics, Ad Analytics, and Ads to Google Sheets Connectors. Begin your 7-day trial for $1 today.

44.
Automated Analytics for Shopify Stores | Peel
https://www.peelinsight
.com/

Do More with Your ecommerce data. Convert, engage, and retain more customers by using Peel's automated ecommerce analytics. Focus on growth rather than crunching the numbers.

45.
Lead Tracking for Marketing | Lead Tracking & Reporting Software
https://www.whatconvert
.com/

Looking for tracking leads from your marketing campaigns? WhatConverts brings you a complete lead tracking and reporting software, including full featured call tracking & lead analytics

46.
Hitsteps: Real-Time Web Analytics That Make Sense
https://www.hitstep
.com/

Hitsteps Analytics is a powerful real time website visitor manager, it allow you to view and interact with your visitors in real time.

47.
Conversation Analytics Software for Sales & Marketing | CallTrackingMetrics
https://www.calltrackingmetric
.com/

CallTrackingMetrics lets you track and attribute online and offline leads and get the comprehensive data you need to make confident marketing decisions.

48.
Ruler Analytics | Marketing Measurement & Attribution
https://www.ruleranalytic
.com/

Ruler Analytics is a marketing measurement platform offering multi-touch attribution, impression attribution and marketing mix modelling.

49.
Digital Marketing & Growth Marketing Platform | AdRoll
https://www.adrol
.com/

With AdRoll's AI-driven marketing software, you can get sophisticated audience targeting, cross-channel engagement, advanced measurement and attribution, all in one place. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth platform.

50.
All-in-one data analytics and automation platform | Coupler.io
https://www.couple
.io/

Gain the most from your data with a complete set of tools and expert services for integration, automation and visualization.

51.
Website Tag Management Tools & Solutions - Google Tag Manager
https://marketingplatform.googl
.com/about/tag-manager/

Google Tag Manager helps make website tag management simple with tools & solutions that allow small businesses to deploy and edit tags all in one place.

52.
Marketing Data Attribution Software | Windsor.ai
https://windso
.ai/

AI-Powered Marketing Data Attribution Software & attribution modelling platform that helps you discover performance across multiple channels. Start a Free Trial!

53.
Web Analytics Made Easy - Statcounter
https://statcounte
.com/

StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

54.
Customer Insights Platform - CapillaryTechnologies
https://www.capillarytec
.com/products/customer-insights-platform/

Empower your business decisions with our cutting-edge customer insights platform. Uncover valuable data-driven strategies and trends.

55.
TruConversion - Heatmaps, Session Recordings, Survey Tools, Funnels
https://www.truconversio
.com/

TruConversion an all in one analytical application to help identify and fix conversion pain points by finding out the WHY behind visitor/user's behavior.

56.
Singular | Leaders in Marketing Analytics and Attribution
https://www.singula
.net/

The world's top marketers at companies like Lyft, LinkedIn, Rovio and Microsoft use Singular to unify marketing data, apply attribution, and expose performance insights needed to drive growth.

57.
Triple Whale
https://www.triplewhal
.com/

Say goodbye to scattered and inaccurate data. Triple Whale gives brands better data, one source of truth, and insights faster than ever before.

58.
Factors | Account Intelligence, Analytics & Attribution
https://www.factor
.ai/

Factors.ai helps identify high-intent companies, decode customer journeys, and measure marketing ROI — so you can drive more pipeline with less spend.

59.
Extracting Comments Insights
https://commentsanalytic
.com/

Extracting the comments of pages to analyse and present the insights in them.

60.
CallRail | Call Tracking & Marketing Analytics Software
https://www.callrai
.com/

Tracking and analytics for phone calls and web forms. Optimize your marketing and increase ROI on your PPC, SEO, and offline ad campaigns.

61.
Adobe Business: Products & Services with Adobe Experience Cloud
https://business.adob
.com/

Deliver personalized experiences to connect with customers everywhere with Adobe Experience Cloud — Marketing, analytics, advertising, commerce, & more.

63.
Website Visitor Identification Platform: Find & Identify Website Visitors - Customers.ai
https://customer
.ai/

Convert visitors into customers with website visitor identification & remarketing. Capture first-party data, sync visitors to remarketing audiences, track the customer journey, and turn your anonymous website visitors into customers.

64.
AnalyticOwl - Better Advertising Starts Here
https://analyticow
.com/

Make better decisions in advertising with the most comprehensive planning and attribution toolbox, including Radio Attribution, TV Attribution, Cable Attribution, Podcast Attribution, Streaming Attribution, OTT Attribution.

65.
Carbon Footprint | Google Cloud
https://cloud.googl
.com/carbon-footprint/

Google Cloud Carbon Footprint provides the carbon emissions of your cloud usage. Measure, report and disclose carbon emissions for ESG reporting.

66.
Text Analytics Tools for Experience Improvement – InMoment
https://inmomen
.com/text-analytics/

InMoment's text analytics software includes sentiment analysis and verbatim analysis capabilities to help you understand your customer feedback.

69.
Snitcher - B2B Lead Generation & Sales Acceleration
https://snitche
.com/

Boost your B2B sales and marketing results with Snitcher's powerful lead generation tool. Identify high-quality leads, personalize UX, and increase ROI.

70.
Mobile App Marketing & Analytics Software | Localytics | Upland
https://uplandsoftwar
.com/localytics/

Create meaningful, personalized mobile experiences with mobile app marketing and analytics software that drives customer engagement, retention, and conversions.

71.
Marketing Cloud Solutions | Nielsen
https://www.nielse
.com/solutions/media-planning/marketing-cloud/

Streamline your marketing process by profiling and activating audiences across digital platforms with the enriched data sets of Nielsen Marketing Cloud.

72.
cux.io - the first analytical tool for UX automation
https://cu
.io/

We translate your visitors' experiences into numbers, recognize their behaviour patterns all along the customer's journey and provide instant actionable insights. No more Data SPAM

73.
Search Intelligence | Improve Your ROI | Captify Technologies
https://www.captifytechnologie
.com/

Captify is the leading Search Intelligence Platform for the open web, connecting real-time searches from over 2 billion devices globally. To read more, click the above URL.

74.
Appfigures - ASO tools, App Intelligence, and Analytics
https://www.appfigure
.com/

Grow you download with simple ASO tools, app intelligence, and comprehensive app analytics for all of your mobile apps.

75.
AI based Predictive Analytics Solution | B2Metric
https://b2metri
.com/

AI-powered data analytics solutions for businesses. We offer data integration, predictive analytics, and machine learning to help you make informed decisions.

76.
Solitics
https://www.solitic
.com/

Visitor activation and customer retention platform. Grow customer value through smart user journeys, using all data in real time.

77.
Upp: Maximise your Google Advertising Spend with the power of AI
https://up
.ai/

Automate and manage Google Shopping with AI-driven retail and inventory intelligence that automates advertising decisions and improves commercial outcomes in real-time.

78.
Analytics Hub | Data Exchange and Data Sharing | Google Cloud
https://cloud.googl
.com/analytics-hub/

Easily and securely exchange valuable datasets and analytics assets across any organizational boundary with a fully managed service.

79.
ReportGarden: Marketing Dashboard and Analytics Software
https://reportgarde
.com/

ReportGarden is the go-to tool for marketing agencies to generate custom dashboards and visualize date-driven metrics for SEO, Social Media, PPC, and more.

80.
Multichannel Marketing Hub | SAS Customer Intelligence 360 | SAS
https://www.sa
.com/en_us/solutions/customer-intelligence/marketing.html/

SAS Customer Intelligence 360: Modern marketing hub for real-time, individualized customer interactions. Go beyond CDP & elevate engagement.

81.
AcuitySpark | Visionet
https://www.visione
.com/solutions/data-ai-solutions/acuityspark/

Transform your data management with AcuitySpark from Visionet Systems. Discover how our advanced AI-driven solution enhances data integration, insights, and decision-making to drive your business forward with precision and efficiency.

82.
Marketing Data Hubs for Automated Reporting - Power My Analytics
https://www.powermyanalytic
.com/

Use data connectors to retrieve key metrics and integrate them with your favorite reporting, dashboard, and spreadsheet tools.

83.
Lebesgue: AI CMO
http://lebesgu
.io/

Lebesgue helps e-commerce stores make smarter marketing decisions and boost ROI by analyzing all their core metrics and providing actionable insights.

84.
Google AdMob - Earn More With Mobile App Monetization
https://admob.googl
.com/home/

Utilize Admob’s mobile app monetization technology to generate revenue through in-app ads & discover other actionable insights to help your app grow.

85.
Mobile App Marketing Attribution | Mobile Attribution Platform
https://www.kochav
.com/

Kochava is the industry leader for mobile app attribution and mobile app analytics. Helping achieve measurable growth through mobile user acquisition research.

86.
Bot Detection & Marketing Intelligence - powered by AI
https://www.fraud
.com/

Detect and mitigate bots in real time. Optimize your ad campaigns and make smarter data-driven decisions with holistic insights and alerts.

87.
Fullstory: Surface User Sentiment with Behavioral Data | Fullstory
https://www.fullstor
.com/

Discover a behavioral data platform that surfaces user sentiment buried between clicks to create better products that win loyal customers for life.

88.
Analytics Management System » Apollo
https://www.apolloplatfor
.com/

A revolutionary analytics management system, Apollo empowers organizations to increase ROI on digital analytics while reducing the cost of ongoing program maintenance to get better quality data.

89.
WASK | Digital Ads Management Platform - WASK
https://was
.co/

WASK is digital marketing tool that allows you to manage Facebook, Instagram & Google ads in one place with smart features.

90.
Demio - Hassle-free Webinar Software for Marketers
https://www.demi
.com/

Only Demio provides a simple, no-download webinar experience for your audience, as well as all the marketing tools you need to generate better results.

91.
Privacy-friendly Website Analytics | GDPR-compliant, Real-time, Google Analytics alternative | Clicky
https://click
.com/

Clicky's privacy-friendly, real-time website analytics service is simply the best way to monitor, analyze, and react to your website's traffic in real time.

92.
Automated Marketing Reporting & Analytics | Improvado
http://improvad
.io/

Improvado helps you turn data into action and make informed decisions with its full-cycle analytics solution for marketing, sales, and revenue teams.

93.
AI & Machine Learning | Advanced Analytics | SaaS Data Solutions
http://www.lity
.com/

The LityxIQ platform offers simplified AI for your entire team. Enterprise-grade machine learning to solve your business problems and increase ROI.

94.
Omnichannel Customer Engagement Platform | Factoreal
https://www.factorea
.com/

Engage, retain, and grow. Personalized messages, smart segments, campaign management, behavior tracking, and more. All with a true omnichannel platform.

95.
Audit Google Ads. Gratuit & Instantané - SEISO
https://seis
.io/

Analyse complète, gratuite et instantanée de vos campagnes Google Ads. Améliorez vos ROI ! Outil Google Partner Premier : auditez en toute sécurité.

96.
Conversion Rate Optimization Tools – Plerdy
https://www.plerd
.com/

Conversion Rate Optimization Tools UX+SEO= Track, analyze, and convert your visitors into buyers Enhanced with AI Technology Sign up with Google Watch

97.
Raven Tools - White Label SEO Reports and SEO Tools
https://raventool
.com/

Save time, money and frustration with online marketing reports that don't get easier than this. Send client reports for SEO, Social and PPC with Raven.

98.
99.
Looker Studio: Business Insights Visualizations | Google Cloud
https://cloud.googl
.com/looker-studio/

Looker Studio turns your data into fully customizable informative reports and dashboards that are easy to read and share.