Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Alternatives (January 2026)

Salesforce Marketing Cloud Personalization (formerly Interaction Studio)

Personalization Engine by Marketing Cloud | Salesforce US

https://www.salesforc.com/marketing/personalization/

With Marketing Cloud’s personalization engine, gain insights about your customers. Use AI to engage them with relevant marketing experiences across channels.

4/5

1,629+ reviews

Reviewed on:

G2
Trustradius
1.
Marketing Software by Salesforce Marketing Cloud | Salesforce US
https://www.salesforc
.com/marketing/

Unlock and action your data, deploy campaigns faster with AI, and scale 1:1 personalization.

2.
B2B Marketing Automation Platform | Salesforce US
https://www.salesforc
.com/marketing/b2b-automation/

Marketing Cloud Account Engagement is a B2B marketing automation platform that helps you drive efficient growth with marketing and sales alignment.

3.
AIQUA - AI Personalization Cloud｜Appier
https://www.appie
.com/en/products/aiqua/

The #1 machine learning marketing cloud for personalized customer experiences. The personalization platform that leverages AI to create 1:1 customer engagement strategies across all marketing channels.

4.
Marketing Cloud Solutions | Nielsen
https://www.nielse
.com/solutions/media-planning/marketing-cloud/

Streamline your marketing process by profiling and activating audiences across digital platforms with the enriched data sets of Nielsen Marketing Cloud.

5.
Blueshift | Intelligent Customer Engagement | Cross-Channel Marketing
https://blueshif
.com/

Automate cross-channel campaigns with Blueshift’s customer engagement platform that combines the power of AI, a CDP, and marketing automation.

6.
Multichannel Marketing Hub | SAS Customer Intelligence 360 | SAS
https://www.sa
.com/en_us/solutions/customer-intelligence/marketing.html/

SAS Customer Intelligence 360: Modern marketing hub for real-time, individualized customer interactions. Go beyond CDP & elevate engagement.

7.
MoEngage - Insights-led Customer Engagement Platform
https://www.moengag
.com/

Execute your cross channel marketing strategy with MoEngage’s insights-led customer engagement platform. Leverage the power of personalization with MoEngage.

8.
D•engage - Data-centric Marketing Automation
https://dengag
.com/

Create dynamic customer engagements driven by valuable data insights. Design omni-channel campaigns on one user-friendly platform, on-cloud or on-site.

9.
Dotdigital: Customer experience platform for marketers
https://www.dotdigita
.com/

Turn data insight into personalized, cross-channel marketing experiences with Dotdigital's all-in-one customer experience and data platform.