Primer (Sayprimer.com) Alternatives (September 2025)

Primer combines 1st and 3rd party B2B audience data to help you reach your ICP and identify & target B2B buyers across every channel. Unlock efficient growth.

4.6/5

25+ reviews

Reviewed on:

G2
1.
Radiate B2B: the B2B intent data and account based advertising platform to maximise pipeline.
https://radiateb2
.com/

B2B intent data and account based advertising platform maximising sales pipeline by telling you who is in market today; how to approach a prospect and building brand awareness.

2.
N.Rich | The Most Agile Account-Based GTM Platform
https://
.rich/

ICP Builder • Intent Data • ABM Advertising • Account-Based Pipeline Attribution. Start and scale your account-based motion easily without compromising on data quality and global reach.

3.
Albacross: B2B Intent Data to Accelerate Your Revenue
https://albacros
.com/

First-party Intent Data to understand your audience, uncover unseen prospects, and enrich every record to increase marketing & sales efficiency.

4.
The B2B Customer Data Platform for Closeable Business | Leadspace
https://www.leadspac
.com/

Leadspace’s B2B Customer Data Platform supports end-to-end customer acquisition by collecting, unifying, and segmenting market data. Find out how.

5.
Influ2: Person-Based Ads That Help You Sell
https://www.influ
.com/

Accounts don't make decisions — people do. Make person-based advertising an essential part of the sales conversation.

7.
Better B2B Data for Marketing and Sales | RevenueBase
http://revenuebas
.ai/

Better, faster, cheaper B2B data. Better pipeline, faster speed to market, improved operational excellence, faster revenue growth.

8.
Intent Data by Expandi Cyance - B2B Intent Data Provider
https://cyanc
.com/

Target ready-to-buy prospects and close more deals using accurate data intelligence from Expandi Cyance. The market-leading intent data provider in Europe.

9.
OMNA Identity Graph: Precision Audience Insights by Stirista
https://www.stirist
.com/data/id-graph/

Explore OMNA, Stirista's real-time identity graph, for unparalleled audience insights. Access ABM, viewership, IP, and device data to enhance your marketing.

10.
Dstillery | Your Custom Audience Partner
https://dstiller
.com/

Dstillery is the leading custom audience solutions company, empowering brands to maximize customer data and reach their target audiences.

11.
B2B Prospecting, ABM Targeting & Vertical Sales | Ocean.io
https://ocea
.io/

A smarter prospecting data platform that brings you 5x more high quality leads for faster, more efficient revenue growth.

12.
Kwanzoo: B2B pipeline growth platform that Identifies Real Buyers, and Not Just Companies that visit your Website.
https://kwanzo
.com/

Kwanzoo's B2B growth platform coordinates and simplifies the pipeline development process, identifies real buyers visiting the site, consolidate buying signals across intent data sources, drives qualified traffic with account-based advertising, provides actionable data to SDRs, and empowers marketing and sales teams with analytics and insights to accelerate growth.

13.
Leading Industry specific DSP & audience intelligence platform
https://iq
.com/

IQM is industry specific media buying and audience intelligence platform. IQM provides 360 degree advertising solution for political, healthcare, retail, travel, B2B, BFSI, & sensitive verticals.

14.
Accurate B2B Data for Sales & Marketing | DealSignal
https://www.dealsigna
.com/

Discover the most accurate B2B data platform - DealSignal. Fuel your marketing & sales performance with fresh, verified lead data.

15.
InfiniGrow | The Revenue Marketing Platform
https://infinigro
.com/

InfiniGrow helps B2B marketing teams drive higher ROI by measuring, predicting, and planning marketing efforts that drive revenue growth.

16.
pharosIQ: Signals that matter, leads that convert.
https://pharosi
.com/

Level up your lead generation with pharosIQ. Our advanced signal engine eliminates hassle and identifies down-funnel buyers for max results.

17.
B2B Intent Data | Lead Generation Solutions
https://leadonio
.ai/

Lead Onion Provide High-Quality, GDPR Compliant B2B Intent Data To Help You Grow Your Customer Database For Sales and Marketing Purposes.

18.
Growth Automation and Bespoke B2B Data at Scale LeadGenius
https://www.leadgeniu
.com/

Growth Automation is what efficiency-obsessed companies use to shorten sales cycles, reach more leads and close more opportunities faster

19.
Foundry : Intent Data - Identify and Engage Buyers at Scale
https://foundryc
.com/our-solutions/data/intent-data/

Introducing Foundry Intent. Multiple intent sources combine to capture buying behavior where it happens - giving you the power to take action.

20.
Platform For Digital Marketing | MatchCraft
https://www.matchcraf
.com/

MatchCraft's AdVantage platform for digital marketing simplifies campaign management and gives you the tools you need to grow. Learn more about our solutions.

21.
Digital Advertising Technology Powered by People l Viant
https://www.viantin
.com/

Viant, a pioneer in people-based digital advertising on the New Open Web, provides marketers the tools to move beyond third-party cookies.

22.
A Trusted Referral Network offering B2B Sales and Makerting teams with relationship intelligence
https://referral-a
.com/

Referral-AI is a relationship intellegence referral network- for sales and marketing teams so you can reconnect with past customers, target ICP personas, and track successors with relationship intelligence to shorten your sales cycle.

23.
2x marketing-driven revenue & LTV:CAC with Predictive AI & first-party data
https://tom
.ai/

Our platform addresses the problem of low conversion rates for digital ads in businesses with long offline sales cycles and large transactions like Real Estate, Financial Services, EdTech or SaaS. Our tech helps to improve ad efficiency or boost customer acquisition by 1.5x-2.0x via four tools. Get started!

24.
wetracked.io | The #1 Ad Tracking Solution for Shopify
https://www.wetracke
.io/

Unleash the full potential of your ad campaigns with wetracked.io's no-code, accurate ad-tracking solution. No fluff, just real, honest results. Try it now!

25.
Account-Based Marketing (ABM) Platform | RollWorks
https://www.rollwork
.com/

Say hello to the RollWorks account-based marketing (ABM) platform, the B2B and ABM solution shown to deliver over 5X the ROI of other ABM platforms.

26.
Priority Engine™ - Intent data improving performance | TechTarget
https://www.techtarge
.com/products/priority-engine/

Priority Engine™ provides opt-in, Prospect-Level Intent insights to improve sales and marketing performance by giving access to active buyers researching solutions now.

27.
Marketing Data Standards Platform | Meet Claravine
https://www.claravin
.com/

Data integrity starts with data standards. Get more out of tools, teams, and campaigns with a consistent data language across every SaaS.

29.
UpLead: B2B Database & Business Contact Data Provider
https://www.uplea
.com/

Access our accurate and real time verified B2B database to drive growth. With built-in email verification, UpLead is the leader in high quality business contact data. Start your free 7-day trial today!

30.
Novaon AutoAds - The First Growth Management Platform
https://autoad
.asia/

Toolkit trusted by over 35,000 customers, increases 30% advertising efficiency

32.
Our Data - Bombora
https://bombor
.com/our-data/

Tap into the most comprehensive, privacy-compliant Data Cooperative on the web, and watch your sales and marketing results skyrocket.

33.
Google, YouTube, Instagram & Facebook Ads Artificial Intelligence (AI) Automation Technology
https://www.adex
.ai/

Enhance the performance of your Google, YouTube, Facebook and Instagram Ads by merging with Artificial Intelligence (AI) automation technology.

34.
Jabmo ABM Platform: Engage and win high-value accounts
https://jabm
.com/

Discover the Jabmo ABM Platform. Precision targeting, personalized campaigns, and superior analytics.

35.
Targeted Lead Generation Services | B2B Leads | MarketJoy
https://marketjo
.com/

Discover the power of targeted, high-quality leads that convert. MarketJoy's unique approach to B2B lead generation services combines data-driven strategies.

36.
Propensity — Account-Based Marketing for Small B2B Growth Teams
https://www.propensit
.com/

Build high-intent audiences and warm them up with omnichannel marketing. Automate your sales prospecting and handoff quality leads to sales.

37.
Upp: Maximise your Google Advertising Spend with the power of AI
https://up
.ai/

Automate and manage Google Shopping with AI-driven retail and inventory intelligence that automates advertising decisions and improves commercial outcomes in real-time.

38.
B2B Lead Generation Platform & Services | CIENCE
https://www.cienc
.com/

Ranked as the top B2B lead generation and GTM services firm, CIENCE grows your business through data, software, and services — Learn more now!

39.
Lusha | B2B Database, Company Contacts & Business Leads
https://www.lush
.com/

Lusha provides high quality, unique premium data where you need it most: On social networks, the web, Salesforce or directly on your product.

40.
ActiveIQ - Use AI To Outsell Your Competition
https://www.activeconversio
.com/

ActiveIQ uses AI combined with account-based marketing to improve B2B sales efficiency, shorten the sales cycle & fill your pipeline with qualified leads.

42.
MediaMath - Built for this moment, and the next.
https://www.mediamat
.com/

We deliver the most responsive, accountable and performant digital advertising technology for brands to buy addressable media.

43.
NetLine: Top B2B Content Syndication Lead Generation Network for B2B Marketers
https://www.netlin
.com/

Promote your B2B content with the largest B2B-specific content syndication lead generation network, using performance-based lead generation solutions to meet your demand generation goals. Identify and capture intent-based leads. Cost-per-lead campaigns start at $9 per lead.

44.
Online Video Advertising Campaigns - YouTube Advertising
https://www.youtub
.com/intl/en_us/ads/

Online video advertising lets you reach potential customers where they’re watching. Grow your business with YouTube Ads today.

45.
6sense - The Only ABM Platform Powered by Revenue AI™
https://6sens
.com/

Reinvent the way your company creates, manages, & converts pipeline to revenue. Our ABM software reveals revenue insights that leads to high-quality pipeline, eliminating guesswork & empowering your revenue team with the data and visibility it needs.

47.
Your Competitive Advantage in an Efficiency Economy
https://www.reachsuit
.io/

Sector leading SaaS companies, like ChurnZero, WebPT, Restaurant365, and Phenom, choose ReachSuite to increase qualified pipeline, win rates, and Net Dollar Retention in this efficiency-oriented economy.

48.
Full Funnel Attribution for High Growth Marketing Teams | RevSure
https://www.revsur
.ai/

Make the most of your demand gen budget. Prove the value of every touch. Go where legacy attribution and web analytics tools simply can’t. RevSure's AI-powered insights will help you evaluate, predict, and build pipeline 3X faster.

49.
White Label Social Media Ads Platform for the Automotive Industry
https://buyerbridg
.com/

BuyerBridge helps automotive agencies and dealers optimize and scale their social media ad campaigns on Facebook, Instagram, and more to drive results and growth.

50.
Teads: The platform that means business
https://www.tead
.com/

Reach nearly 2B people monthly across the best publishers. Full-funnel solutions across multi-format offerings including video, display, performance & social.

51.
MediaRadar | Advertising Intelligence for Media Buyers and Sellers
https://mediarada
.com/

Ad Intelligence used by media planners, sellers, and buyers to strategically outperform their competition. Try It Today!

52.
Snitcher - B2B Lead Generation & Sales Acceleration
https://snitche
.com/

Boost your B2B sales and marketing results with Snitcher's powerful lead generation tool. Identify high-quality leads, personalize UX, and increase ROI.

53.
CaliberMind | Marketing Decision Engine for B2B Marketing Analytics
https://www.calibermin
.com/

Optimize spending and maximize results with CaliberMind's Marketing Decision Engine. Capture and map outcomes, improve marketing attribution, and more!

54.
Identify Website Visitors to Generate More Sales | Happierleads
https://happierlead
.com/

Identify website visitors that work remotely. Generate more leads than your competition and accurately track website visitors.

55.
Simpli.fi, AdTech's Leading Advertising Success Platform
https://simpl
.fi/

Simpli.fi, the leader in advertising success, helps 2,000+ agencies & brands maximize their relevance with measurable results.

56.
Data collaboration that drives growth | InfoSum
https://www.infosu
.com/

The InfoSum Data Clean Room powers fast, easy, and effective first-party data collaboration that maximizes marketing performance in a privacy-first world.

57.
Toplyne | Turn Website Visitors Into Value-Based Audiences
https://www.toplyn
.io/

Identify high-value visitors, predict their LTV, and teach Meta & Google to convert your best customers and find more like them.

58.
Cobiro - Elevating e-commerce as a Premium CSS Partner
https://cobir
.com/

The best CSS partner for your Shopping ads on Google. Succeeding online is hard work. Even for professionals. We’re changing that.

59.
Maximize your Sales with B2B Lead generation | Easyleadz
https://www.easylead
.com/

Supercharge your sales with EasyLeadz - A comprehensive B2B database provider. Unearth valuable leads in our company's database.

60.
Marketing Mix Modeling | Nielsen
https://www.nielse
.com/solutions/marketing-optimization/marketing-mix-modeling/

Discover what's driving sales and determine your optimal marketing mix model with a holistic understanding of the factors that affect demand for your product.

61.
Cardlytics | Transform Marketing with Purchase Intelligence
https://www.cardlytic
.com/

Cardlytics Purchase Intelligence helps marketers identify opportunity, reach real people with relevant ads, then precisely measure the results. Learn more.

62.
Leading Global B2B Data Solutions - DemandScience
https://demandscienc
.com/

DemandScience is a leading global revenue intelligence platform and integrated B2B data solution suite for amplifying sales and marketing ROIs.

63.
Retail Media & Performance Marketing Solutions | Crealytics
https://crealytic
.com/

Leader in retail media and data-activated performance marketing. The world's top retailers choose our SaaS products and services.

64.
TripleLift - Programmatic Advertising Platform Reinvented
https://triplelif
.com/

Technology at the intersection of creative and media, delivering the next generation of programmatic advertising platforms.

65.
FastTony Marketing Automation na Facebooku
https://fastton
.es/

Fasttony: Twoje rozwiązanie do automatyzacji marketingu na Facebooku. Odkryj łatwe w użyciu narzędzia, które zwiększą Twoją obecność online, oszczędzą czas i poprawią efektywność kampanii. Zobacz wiecej!

66.
Marketing & Advertising on LinkedIn | LinkedIn Ads
https://business.linkedi
.com/marketing-solutions/

Elevate your B2B marketing with LinkedIn’s online advertising solutions. Target precisely, create impactful campaigns and measure results effortlessly.

67.
Account-Based Marketing Platform Solutions | Madison Logic
https://www.madisonlogi
.com/

Want to convert leads into opportunities and opportunities into revenue? Learn more about Madison Logic's powerful account-based marketing platform.

68.
Postie
https://posti
.com/

Turn Direct Mail into a data-driven performance marketing channel. Digital capabilities in ad platforms are available for Direct Mail.

69.
Factors | Account Intelligence, Analytics & Attribution
https://www.factor
.ai/

Factors.ai helps identify high-intent companies, decode customer journeys, and measure marketing ROI — so you can drive more pipeline with less spend.

70.
Warmly | Reveal and Convert Website Visitors, Instantly
https://www.warml
.ai/

Warmly's revenue orchestration platform unlocks the true power of your tech stack. Identify which people and accounts to prioritize, the stage of the buyer journey, and orchestrate the most effective next step to accelerate your pipeline, automatically.

71.
Datanyze: Find Business Contact Info for B2B Sales Prospects
https://www.datanyz
.com/

Find and connect with cold sales prospects within minutes using affordable, accurate contact information from Datanyze. We're revolutionizing B2B data!

72.
Intent Based Marketing Software | Intentsify
https://www.intentsif
.io/

Accelerate pipeline and revenue growth with Intentsify's intent-based marketing tools, data & programs to activate today's dynamic go-to-market strategies.

73.
Audience Platform - Permutive - Grow your data revenues
https://www.permutiv
.com/

Permutive puts publishers in control of their revenue by enabling them to reach and monetize 100% of their audience while respecting consumer privacy. Speak to an expert and build revenue from your first-party data today.

74.
Go-to-Market Platform | B2B Account-Based Marketing Software
https://www.demandbas
.com/

Demandbase is a leader in Account-Based Marketing (ABM) Software, Go-to-Market (GTM) Tools, B2B Advertising Platform, and B2B Data.

75.
The way to win deals in Europe | Dealfront
https://www.dealfron
.com/

Unlock sales and marketing intelligence with Dealfront, the ultimate go-to-market platform. Discover seamless lead gen and web tracking for your business.

76.
Home | 33Across
https://www.33acros
.com/

33Across provides the addressable infrastructure for the open web. Using Lexicon, Publishers, DSPs, SSPs, and Data Companies seamlessly unlock cookie alternative supply.

77.
Scalify | Profitable Facebook, Instagram, and Google ads automation
https://scalif
.com/

Launch, analyze, automate, and scale your Facebook and Google ads with Scalify! Start a 7-day free trial today and get the #1 social media software today!

78.
Digital Advertising Platform ReverseAds
https://www.reversead
.com/

ReverseAds digital advertising platform powered by AI algorithm. B2B and B2C cookieless advertising campaigns, alternative to Google Ads and Facebook Ads.

79.
Your Platform for Multi-Location Marketing | Colateral
https://colatera
.io/

Physical Marketing campaign management platform, Colateral enables marketers to improve marketing performance in every location.

80.
Beauhurst: The Ultimate Private Company Data Source
https://beauhurs
.com/

Discover data on every UK private company — from high-growth companies to accelerators and funds — powered by smart tech and even smarter people.

82.
Marketing Data Attribution Software | Windsor.ai
https://windso
.ai/

AI-Powered Marketing Data Attribution Software & attribution modelling platform that helps you discover performance across multiple channels. Start a Free Trial!

83.
Common Room: Customer Intelligence Platform | Run GTM intelligently
http://commonroo
.io/

Capture every buying signal in one place. Give your team superpowers to reach the right person with the right context at the right time.

84.
Audio Advertising Made Simple | AudioGO
https://www.audiog
.com/

Get heard on top audio podcasts and streaming platforms Spotify, Pandora, SiriusXM, iHeartRadio and more.

85.
Pathmatics - Ad Intelligence for the Digital Landscape
https://sensortowe
.com/pathmatics/

Pathmatics empowers brands with the digital marketing intelligence they need to seize new opportunities on digital and drive the next phase of business growth

86.
Pathmatics - Ad Intelligence for the Digital Landscape
https://www.whatrunswher
.com/

Pathmatics empowers brands with the digital marketing intelligence they need to seize new opportunities on digital and drive the next phase of business growth

87.
DSP Advertising - Demand Side Platform | Yahoo Advertising
https://www.advertising.yahooin
.com/our-dsp/

The Yahoo advertising demand side platform gives you all the benefits of a walled garden, with the neutrality and transparency of an independent DSP.

88.
+250% Klaviyo Flow Revenue | Retention.com
https://retentio
.com/

Quickly and easily grow your email list and boost your Klaviyo flow revenue with Retention.com.

89.
ROI Hunter | Product Performance Management
https://www.roihunte
.com/

Product performance management (PPM) is a new category improving e-commerce profitability: 1.5% of global e-commerce is powered by ROI Hunter.

90.
CloseFactor - Your GTM Operating System
https://www.closefacto
.com/

Qualified pipeline you can count on. CloseFactor serves up tailor made sales opportunities with people who are ready to buy now.

91.
Better Impression - Helping Consumers Make Informed Decisions Online
https://www.bimpressio
.com/

Better Impression is a data-driven marketing startup with a robust service comparison site that drives high-quality traffic and leads to select business partners using intelligent digital marketing strategies.

92.
B2B Marketing Automation Platform | Salesforce US
https://www.salesforc
.com/marketing/b2b-automation/

Marketing Cloud Account Engagement is a B2B marketing automation platform that helps you drive efficient growth with marketing and sales alignment.

93.
Home | Celtra
https://www.celtr
.com/

From scaling digital ads to performance creative and building premium ad suites, advertisers and media companies can do it all with Celtra.

94.
Adobe Audience Manager - Data Management Platform
https://business.adob
.com/products/audience-manager/adobe-audience-manager.html/

See how your audience targeting and segmentation can improve with Audience Manager, a best-in-class data management platform, from Adobe.

95.
AI-driven, Omni-channel digital advertising platform | Crigloo
https://criglo
.com/

Crigloo's omnichannel advertising platform leverages both AI & human insights to help advertisers and the agencies who manage their ads save time and money.

96.
ABM Software: Maximize ROI & Conversions • Foundry
https://foundryc
.com/our-solutions/software/

Convert your top accounts through intent-driven ABM orchestration from Foundry – resulting in bigger, better pipeline.

97.
Unlock your GTM's complete story with SalesAI
https://www.peopl
.ai/

When every detail counts, rely on the only generative AI solution built on complete and accurate data.

98.
Wynter: On-Demand Market Research Platform for B2B
https://wynte
.com/

Learn what your target B2B customers think and want - full results in under 48 hrs. Self-serve platform. Discover their pain points, what resonates with them, how they buy, and where they buy.

99.
ADYOUNEED - The smartest way to create the ad you need
https://www.adyounee
.com/

Get more results and conversion from Facebook, Instagram and LinkedIn Ads, creating and optimizing ads in minutes. Discover what easier, more powerful online advertising looks like with ADYOUNEED!