Pathmatics by Sensor Tower Alternatives (September 2025)

Pathmatics empowers brands with the digital marketing intelligence they need to seize new opportunities on digital and drive the next phase of business growth

4.3/5

380+ reviews

Reviewed on:

G2
Trustradius
Capterra
1.
Pathmatics - Ad Intelligence for the Digital Landscape
https://www.whatrunswher
.com/

Pathmatics empowers brands with the digital marketing intelligence they need to seize new opportunities on digital and drive the next phase of business growth

3.
Adbeat :: Competitive Intelligence For Display Advertisers
https://www.adbea
.com/

Uncover your competitors' digital advertising strategies with Adbeat. Gain insights into ad creatives, placements, and more to enhance your own online campaigns. Try our competitive intelligence platform today!

4.
Competitive Advertising Intelligence | Nielsen
https://www.nielse
.com/solutions/media-planning/ad-intelligence/

Set your brand apart from the competition with advertising intelligence across channels and platforms, including TV, print, digital, out-of-home, and cinema.

5.
Adclarity - A Digital Ad Intelligence Solution By BIScience
https://www.adclarit
.com/

The largest, Ad monitoring solution to benchmark competitor marketing activities in Display, Video, Social, Mobile apps and eCommerce websites

6.
Zoomph – The Smarter Way to Measure Partnerships
https://zoomp
.com/

Zoomph is a Digital Measurement Platform for Social Audience Intelligence, Sponsorship Measurement, & Evaluation.

7.
Advertising Intelligence
https://www.kanta
.com/en-cn/expertise/advertising-media-pr/advertising-intelligence/

Get personalised advertising competitive intelligence to understand brand media strategies and make informed decisions.

8.
Cardlytics | Transform Marketing with Purchase Intelligence
https://www.cardlytic
.com/

Cardlytics Purchase Intelligence helps marketers identify opportunity, reach real people with relevant ads, then precisely measure the results. Learn more.

10.
Madgicx | The #1 Most Used Tool for Meta Ad Optimization
https://madgic
.com/

The Madgicx platform empowers Ecom brands and agencies to autonomously manage and optimize Meta ads to increase ad ROI incrementally.

11.
Programmatic Advertising Technology Company | PubMatic
https://pubmati
.com/

Learn how PubMatic, a sell-side advertising technology company, maximizes customer value & puts you in control of your digital advertising business.

12.
Digital Advertising Platform | Basis Technologies (formerly Centro)
https://basi
.com/

Basis Technologies improves the lives of digital marketers with the world’s most automated and comprehensive advertising platform.

13.
MediaMath - Built for this moment, and the next.
https://www.mediamat
.com/

We deliver the most responsive, accountable and performant digital advertising technology for brands to buy addressable media.

14.
Sensor Tower - Market-Leading Digital Intelligence
https://sensortowe
.com/

Market intelligence for the global digital economy. Responsibly Sourced Data. Digital advertising and mobile intelligence platform.

15.
Panoramata - Monitor Your Competitors' Marketing Strategy - Benchmarks & Intelligence
http://panoramat
.co/

Track automatically all your competitors marketing strategy in a single platform. Monitor their emails, flows, ads, best practices, landing pages, SMS, website changes, pricings, and much more! Save more than 20 hours/mo.

16.
Full-Stack Programmatic Ad Tech Company - SmartyAds
https://smartyad
.com/demand-side-platform/

SmartyAds is a full-stack programmatic ad tech company which offers the best-in-class profitable ad monetization and media buying solutions for advertisers and publishers in the digital marketing industry

17.
DoubleVerify | DV | DoubleVerify
https://d24ca3rrwks2e6.cloudfron
.net/

DoubleVerify authenticates the quality of digital media for the world’s largest brands ensuring viewable, fraud-free, brand-safe ads.

18.
SocialPeta - #1 Ad Intelligence Platform | Competitive Analysis
https://www.socialpet
.com/

SocialPeta - #1 Ad and Marketing Intelligence Platform for you. Our data platform, trusted by thousands of customers, has focused on data platforms.

19.
Simpli.fi, AdTech's Leading Advertising Success Platform
https://simpl
.fi/

Simpli.fi, the leader in advertising success, helps 2,000+ agencies & brands maximize their relevance with measurable results.

20.
Automate your creative production with Bannerflow
https://www.bannerflo
.com/

Automate campaign production and create digital advertising at scale, effortlessly. Manage the entire campaign lifecycle with Bannerflow.

21.
The Only AdTech Platform That Adds a +1 to Your Marketing Team
https://eskim
.com/

Eskimi is an AdTech platform that helps brands and agencies to conduct programmatic advertising campaigns and target unique audiences using engaging creative formats.

22.
MediaRadar | Advertising Intelligence for Media Buyers and Sellers
https://mediarada
.com/

Ad Intelligence used by media planners, sellers, and buyers to strategically outperform their competition. Try It Today!

23.
Blinkfire Analytics | Your Sponsorship Intelligence Platform
https://www.blinkfir
.com/

Business intelligence platform for sponsorship valuation and analytics across social media, Advanced TV, and digital.

24.
AI-driven, Omni-channel digital advertising platform | Crigloo
https://criglo
.com/

Crigloo's omnichannel advertising platform leverages both AI & human insights to help advertisers and the agencies who manage their ads save time and money.

25.
InMarket | Real-Time Marketing and Measurement
https://inmarke
.com/

InMarket is a leader in real-time marketing and measurement. Our mission is to help marketers connect brands with customers, when & where it matters most.

26.
Marketing Analytics Software, Marketing Attribution | rampmetrics
https://www.rampmetric
.com/

Automate your marketing analytics & marketing attribution and start tracking marketing performance with zero tracking setup.

27.
TapClicks, The Smart Marketing Cloud
https://www.tapclick
.com/

TapClicks is the ultimate marketing automation platform for agencies, media companies, and brands. Our comprehensive suite of tools, including data management, reporting, analytics, workflow management, SEO, and more, delivering better efficiency.

28.
AI-Powered Sports Marketing Measurement | Relo Metrics
https://relometric
.com/

Relo Metrics: the top sports sponsorship measurement & data platform, using proprietary computer vision models to detect sponsorship exposures. We empower brands, teams, agencies, and media companies to make data-driven decisions.

29.
Launchmetrics - Brand Performance Tools for Fashion, Lifestyle & Beauty
https://www.launchmetric
.com/

Improve your brand performance with Launchmetrics' leading software solutions for fashion, lifestyle and beauty brands

30.
RevX: Powering App Growth, Retention, & Monetization
https://rev
.io/

At RevX, we simplify programmatic advertising for app marketers with our tech and talent. Experience transparency and performance at scale.

32.
Admixer | Full-Stack Programmatic AdTech Solutions
https://admixe
.com/

Admixer is a global AdTech vendor that provides digital advertising products and services for Publishers, Brands and Advertising Agencies

33.
Website Traffic - Check & Analyze Any Website | Similarweb
https://www.similarwe
.com/

All-in-one digital intelligence - Unlock the most powerful and most accurate digital datasets to research any market, company, website, app, or marketplace

34.
Leading Industry specific DSP & audience intelligence platform
https://iq
.com/

IQM is industry specific media buying and audience intelligence platform. IQM provides 360 degree advertising solution for political, healthcare, retail, travel, B2B, BFSI, & sensitive verticals.

35.
Performance Marketing for PC & Console games | Gamesight
https://gamesigh
.io/

The marketing platform for video game publishers to build community, engage influencers, and measure their digital marketing performance.

36.
Search Intelligence | Improve Your ROI | Captify Technologies
https://www.captifytechnologie
.com/

Captify is the leading Search Intelligence Platform for the open web, connecting real-time searches from over 2 billion devices globally. To read more, click the above URL.

38.
Acquisio: AI-Powered PPC Management Tools & Programmatic Buying
https://www.acquisi
.com/

From search and social advertising to programmatic, our team of experts help you supercharge and simplify campaign management in one easy platform.

39.
Skai I Kenshoo | Omnichannel Marketing Platform
https://ska
.io/

With Skai’s omnichannel marketing platform, brands and agencies get data-driven marketing intelligence, connected media & measurement technology at scale. Get a demo.

40.
Digital Advertising Technology Powered by People l Viant
https://www.viantin
.com/

Viant, a pioneer in people-based digital advertising on the New Open Web, provides marketers the tools to move beyond third-party cookies.

41.
SQAD
https://sqa
.com/

Build smarter media plans with our easy-to-use media planning software and data set for advertisers, agencies, and brands.

42.
Revealbot - Automate Your Ad Strategies
https://revealbo
.com/

Easily scale and automate ad strategies for Facebook Ads, Instagram Ads, Google Ads, and Snapchat Ads with advanced, customizable automation rules.

45.
Connected TV Performance Marketing Platform - MNTN
https://mountai
.com/

Drive measurable conversions, revenue, site visits and more with Performance TV — the only Connected TV advertising platform optimized for outcome-based marketing goals.

46.
Home | 33Across
https://www.33acros
.com/

33Across provides the addressable infrastructure for the open web. Using Lexicon, Publishers, DSPs, SSPs, and Data Companies seamlessly unlock cookie alternative supply.

47.
Teads: The platform that means business
https://www.tead
.com/

Reach nearly 2B people monthly across the best publishers. Full-funnel solutions across multi-format offerings including video, display, performance & social.

48.
Home | Celtra
https://www.celtr
.com/

From scaling digital ads to performance creative and building premium ad suites, advertisers and media companies can do it all with Celtra.

49.
Magellan AI — Podcast advertising analytics
https://www.magella
.ai/

Magellan AI is the all-in-one platform for audio advertising intelligence, media planning, and measurement. Scale live-read, produced, and programmatic advertising on podcasts and YouTube.

50.
Singular | Leaders in Marketing Analytics and Attribution
https://www.singula
.net/

The world's top marketers at companies like Lyft, LinkedIn, Rovio and Microsoft use Singular to unify marketing data, apply attribution, and expose performance insights needed to drive growth.

51.
AnalyticOwl - Better Advertising Starts Here
https://analyticow
.com/

Make better decisions in advertising with the most comprehensive planning and attribution toolbox, including Radio Attribution, TV Attribution, Cable Attribution, Podcast Attribution, Streaming Attribution, OTT Attribution.

52.
Retail Media & Performance Marketing Solutions | Crealytics
https://crealytic
.com/

Leader in retail media and data-activated performance marketing. The world's top retailers choose our SaaS products and services.

53.
Rival IQ: Competitive Social Media Analytics for Digital Marketers
https://www.rivali
.com/

Social media marketing analytics with advanced competitive analysis, SEO, social reporting and content marketing tools. Free 14-day trial.

54.
Plai: Better Digital Marketing Is Just A Few Taps Away
https://www.pla
.io/

Grow your brand fast and on a budget with Plai marketing app. No previous marketing experience required. Advertise like a pro, easily find insights, discover new keywords and trends. Plai is like having a full-cycle marketing team in your pocket!

56.
Digital Marketing & Growth Marketing Platform | AdRoll
https://www.adrol
.com/

With AdRoll's AI-driven marketing software, you can get sophisticated audience targeting, cross-channel engagement, advanced measurement and attribution, all in one place. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth platform.

57.
White Label Social Media Ads Platform for the Automotive Industry
https://buyerbridg
.com/

BuyerBridge helps automotive agencies and dealers optimize and scale their social media ad campaigns on Facebook, Instagram, and more to drive results and growth.

58.
SPINS - Get on Shelf, Stay on Shelf, & Innovate Ahead of Trends
https://spin
.com/

SPINS transforms retailer data into performance solutions to accelerate growth, and deepen loyalty with shoppers.

59.
Mentionlytics: AI-powered Web & Social Media Monitoring Tool
https://www.mentionlytic
.com/

Use AI power to track online conversations about your brand, products, or competitors, understand your audience, and grow your business.

60.
Azira: Know your Market. Reach your Customer.
https://azir
.com/

Azira is the leading provider of privacy-safe global consumer behavior data to enable actionable insights for business decisions. Learn more.

61.
Pulsar - Audience Intelligence and Social Listening Platform
https://www.pulsarplatfor
.com/

The most advanced audience intelligence and social listening platform, delivering insights for marketing & comms strategy for the most relevant brands & agencies.

62.
Your AI Powerhouse for All Advertising Needs
https://adcreativ
.ai/

AdCreative.ai empowers your advertising with AI. Generate conversion-focused ad creatives, utilize AI for product photoshoots, and access detailed competitor insights. Our platform offers a comprehensive suite of tools for creating impactful ad texts and visuals, ensuring your campaigns stand out in a competitive market. Ideal for marketers seeking an all-in-one solution for innovative, data-driven advertising strategies.

63.
Advertising Solutions for Publishers and Marketers | BuySellAds
https://www.buysellad
.com/

BuySellAds builds advertising solutions for publishers and marketers. Sell ads with powerful advertising technology, or buy ads that reach audiences at scale.

64.
Content Intelligence Platform | Ceralytics
http://www.ceralytic
.com/

Our content intelligence platform gives you data-driven insights to create relevant content with confidence. Take the guesswork out of your content marketing strategy.

65.
Mobile and CTV App Intelligence | 42matters
https://42matter
.com/

42matters offers a full suite of mobile and connected TV app intelligence solutions, including APIs, file dumps, and visual, web-based platforms.

66.
Social Media and Digital Marketing Reports and Dashboards | Reportei
https://reporte
.com/en/

Generate social media and digital marketing reports and dashboards in just 3 seconds. Instagram, Facebook, Youtube, Google and more. Try it for free!

67.
Social media analytics, benchmarking, and listening tools | Socialinsider
https://www.socialinside
.io/

Sociainsider’s social media analytics, competitor analysis and listening tools allow you to measure social media performance, run audits, and compare performance.

68.
Paid Search & Brand Compliance Monitoring Tools - BrandVerity
https://www.brandverit
.com/

BrandVerity provides brand protection monitoring tools for paid search and web compliance for digital marketers in retail, travel, pharma and more.

69.
Find Influencers Easily and Promote Your Brand | Heepsy
https://www.heeps
.com/

Find influencers on Instagram, TikTok and YouTube with Heepsy. Manage campaigns, analyze performance and grow your brand with our affordable and efficient tool.

70.
TripleLift - Programmatic Advertising Platform Reinvented
https://triplelif
.com/

Technology at the intersection of creative and media, delivering the next generation of programmatic advertising platforms.

71.
UGC Platform and Content Creator Network | Trend
https://www.tren
.io/

Trend connects brands with content creators in order to scale user-generated content across a variety of platforms while increasing their marketing ROI.

72.
SplitMetrics Acquire • Apple Search Ads Optimization Platform • Apple Search Ads Partner
https://splitmetric
.com/acquire/

Apple Search Ads Partner. Automate workflow, get market insights, and team support, optimize campaigns and get 2X ROAS growth. Formerly SearchAdsHQ.

73.
Multi-Touch Attribution Done Right | LeadsRx
https://leadsr
.com/

LeadsRx has you covered with multi-touch attribution and customer journey analytics – solutions that provide unbiased insights from the data

74.
Google, YouTube, Instagram & Facebook Ads Artificial Intelligence (AI) Automation Technology
https://www.adex
.ai/

Enhance the performance of your Google, YouTube, Facebook and Instagram Ads by merging with Artificial Intelligence (AI) automation technology.

75.
dianomi • Premium content. Perfectly placed.
https://www.dianom
.com/

Reach affluent audiences with Dianomi's premium ad marketplace. Trusted by top brands, or contextual ads engage 510M+ devices globally.

76.
Redefining Video Advertising Across All Platforms | VDO.AI
https://vd
.ai/

VDO.AI helps achieve enhanced brand awareness via video advertising solutions that capture consumer attention across all screens and all streams.

77.
Quora for Business | Find a New Audience on Quora
https://business.quor
.com/

Reach a high-intent global audience of over 400 million monthly unique visitors who are actively researching solutions with Quora Ads.

78.
CreatorIQ | Creator Intelligence Cloud
https://creatori
.com/

CreatorIQ is the world's most comprehensive creator marketing platform. Our technology empowers innovative brands to scale beyond influencer marketing.

80.
Wizikey - Media Intelligence to Stay Ahead
https://www.wizike
.com/

Media Measurement & Intelligence to help you build better and faster brand awareness across the world.

81.
Social media analytics and reporting tools | Social Status
https://socialstatu
.io/

Social media analytics and reporting tools for all main social channels, social media competitor analysis, social ad reporting and automated reports.

82.
Create and deliver content to any channel | Yext
https://www.yex
.com/

Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement.

83.
Mobile Marketing Analytics | Tenjin
https://www.tenji
.io/

Top-tier mobile marketing analytics for publishers of all sizes. Free to start, pay-as-you-grow ad measurement for a privacy-first world

84.
Bannerwise | Creative management platform
https://bannerwis
.io/

Create high performing, dynamic & on-brand ads, across all digital advertising networks and formats with Bannerwise's Creative Management Platform

85.
CommentSold - The #1 Video Commerce & Live Selling Platform
https://commentsol
.com/

CommentSold gives shops the power to engage customers through live or shoppable videos, plus social selling on Facebook, Instagram & TikTok

86.
Supermetrics: Turn your marketing data into opportunity - Supermetrics
https://supermetric
.com/

Focus on growth, not data silos. Streamline your marketing data so you can take control of what matters. Start your 14-day free trial. No credit card required.

87.
SplitMetrics Agency • A Full-Cycle Mobile Marketing Agency
https://splitmetric
.com/agency/

Delegate your organic and paid growth to a cross-functional team of ASO & UA professionals empowered with SplitMetrics intelligent solutions and expertise.

88.
Flashtalking by Mediaocean | Mediaocean
https://www.mediaocea
.com/flashtalking-by-mediaocean/

Primary ad serving, personalized creative, social activation, and advanced measurement Independent measurement free of bias Get privacy-compliant, user-level

89.
Measured | Media Measurement & Optimization
https://measure
.com/

Test, validate, & optimize your media spend with Measured. Our media optimization platform helps brands prove marketing’s impact and spend to maximize RO...

90.
DynAdmic - Take a deep dive into targeting
https://us.dynadmi
.com/

Use our exclusive real time contextual/targeting solution to sell highly targetable premium video ad space to the world's largest brands and agencies.

92.
Digital Advertising Made Easy, Fast & Effective
https://adespress
.com/

Start driving results across Facebook, and Instagram with a free 14-day trial of AdEspresso.

93.
ThoughtMetric | Marketing attribution for e-commerce
https://thoughtmetri
.io/

Marketing attribution for your e-commerce business. Understand and optimize marketing effectiveness across all marketing channels. Try it free.

94.
diDNA | Ad Tech for Publishers, SSPs/DSPs, and Brands
http://didn
.io/

diDNA offers industry-leading advertising solutions for businesses operating in the publisher ecosystem. Solutions for publishers, ad agencies, and partners.

95.
Media Planning and Buying Solutions | SRDS
https://srd
.com/

SRDS is the industry standard for media planning and buying. Get access to advertising rates, media kits, demographics, contacts, and more.

96.
Marketing Mix Modeling | Nielsen
https://www.nielse
.com/solutions/marketing-optimization/marketing-mix-modeling/

Discover what's driving sales and determine your optimal marketing mix model with a holistic understanding of the factors that affect demand for your product.

97.
WASK | Digital Ads Management Platform - WASK
https://was
.co/

WASK is digital marketing tool that allows you to manage Facebook, Instagram & Google ads in one place with smart features.

98.
The Amobee Advertising Platform | Unify. Optimize. Grow.
https://www.amobe
.com/

Amobee is the world's leading end to end advertising platform that unifies TV, programmatic, digital & social. Contact Amobee today to unify, optimize & grow your business tomorrow.

99.
Google Marketing Platform – Unified Advertising and Analytics
https://marketingplatform.googl
.com/about/

Introducing Google Marketing Platform, a unified marketing and analytics platform for smarter marketing measurement and better results.