Amazon Personalize Alternatives (September 2025)

Amazon Personalize is an ML service that helps developers quickly build and deploy a custom recommendation engine with real-time personalization and user segmentation.

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1.
Machine Learning Service - Amazon SageMaker - AWS
https://aws.amazo
.com/sagemaker/

Build, train, and deploy machine learning (ML) models for any use case with fully managed infrastructure, tools, and workflows.

2.
Natural Language Processing Service - Amazon Comprehend - AWS
https://aws.amazo
.com/comprehend/

Amazon Comprehend is a natural-language processing (NLP) service that uses machine learning (ML) to uncover information in unstructured data and text within documents.

3.
Image Recognition Software, ML Image & Video Analysis - Amazon Rekognition - AWS
https://aws.amazo
.com/rekognition/

Amazon Rekognition automates image recognition and video analysis for your applications without machine learning (ML) experience.

5.
AI Chatbot - Amazon Lex - AWS
https://aws.amazo
.com/lex/

Amazon Lex is a fully managed AI service for building conversational interfaces into any application. Start creating a chatbot, voice assistant, machine learning-powered IVR, or virtual agent today.

6.
Business Intelligence Tools - Amazon QuickSight - AWS
https://aws.amazo
.com/quicksight/

Amazon QuickSight is a cloud-native, serverless, business intelligence (BI) with native machine learning (ML) integrations and usage-based pricing, allowing insights for all users.

7.
Deep Learning Virtual Machine - AWS Deep Learning AMIs - AWS
https://aws.amazo
.com/machine-learning/amis/

AWS Deep Learning AMIs provides ML practitioners with curated, secure frameworks, dependencies, and tools to accelerate and scale deep learning in the cloud.

8.
Open Source Search Engine - Amazon OpenSearch Service - AWS
https://aws.amazo
.com/opensearch-service/

Unlock fast and scalable search, monitoring, and analysis for log analytics and website search by deploying and running OpenSearch and ALv2 Elasticsearch.

9.
SMS Service - Amazon Pinpoint - AWS
https://aws.amazo
.com/pinpoint/

Amazon Pinpoint is a flexible, scalable marketing communications service that connects you with customers over email, SMS, push notifications, or voice.

11.
Machine Learning Devops - Amazon DevOps Guru - AWS
https://aws.amazo
.com/devops-guru/

Amazon DevOps Guru is a machine learning service designed to detect abnormal operating patterns so you can identify issues before they impact your customers.

12.
Workload Rightsizing - AWS Compute Optimizer - AWS
https://aws.amazo
.com/compute-optimizer/

AWS Compute Optimizer recommends more efficient AWS compute resources for your workloads to reduce costs and improve performance.

13.
Docker Images for Machine Learning - AWS Deep Learning Containers - AWS
https://aws.amazo
.com/machine-learning/containers/

AWS Deep Learning Containers are Docker images preinstalled with deep learning frameworks that make it easy to deploy custom machine learning environments.

14.
Website Recommendations, Personalized | LiftIgniter
https://www.liftignite
.com/

LiftIgniter is a machine learning platform that personalizes content and product recommendations in real-time to optimize conversions and provide a better customer experience for your website.

16.
Lustre File System - Amazon FSx for Lustre - AWS
https://aws.amazo
.com/fsx/lustre/

Fully managed Lustre file system integrated with S3 for workloads that require fast access to compute and high throughput such as high performance computing (HPC), media rendering, and machine learning (ML) training data sets.

17.
Time Series Database - Amazon Timestream - AWS
https://aws.amazo
.com/timestream/

Amazon Timestream is a fast, scalable, serverless time series database service for Internet of Things (IoT) and operational applications that helps you store and analyze time series data.

18.
IoT Analytics - AWS IoT Analytics - AWS
https://aws.amazo
.com/iot-analytics/

AWS IoT Analytics makes it simple to run and operationalize analytics on massive volumes of IoT data, without the cost and complexity of building an IoT analytics platform.

19.
Cloud Email Sending Service - Amazon Simple Email Service - AWS
https://aws.amazo
.com/ses/

Amazon Simple Email Service (SES) is a cost-effective, flexible, and scalable email service provider that allows developers to send email from within any application.

20.
Sensitive Data Discovery and Protection - Amazon Macie - AWS
https://aws.amazo
.com/macie/

Amazon Macie is a data security service that uses machine learning (ML) and pattern matching to discover and help protect your sensitive data.

21.
Healthcare NLP - Amazon Comprehend Medical - AWS
https://aws.amazo
.com/comprehend/medical/

Amazon Comprehend Medical is a a HIPAA-eligible service that uses machine learning to extract health data from medical text.

22.
Website Personalization | Product & Content recommendations
http://www.personyz
.com/

Real-time personalization engine that uses machine learning and behavioral targeting to deliver dynamic cross-channel experiences that engage and convert.

23.
APM Tool - Amazon CloudWatch - AWS
https://aws.amazo
.com/cloudwatch/

Amazon CloudWatch is a monitoring service built for DevOps engineers, developers, site reliability engineers (SREs), IT managers, and product owners.

24.
Cloud Data Warehouse - Amazon Redshift - AWS
https://aws.amazo
.com/redshift/

Amazon Redshift is a fast, fully managed cloud data warehouse that makes it simple and cost-effective to analyze all your data.

25.
Capture & Record Video Streams - Amazon Kinesis Video Streams - AWS
https://aws.amazo
.com/kinesis/video-streams/

Capture, process, and store video streams & media streams for computer vision apps, smart home apps, smart city apps, and real-time video analytics.

26.
Efficient Batch Computing – AWS Batch - AWS
https://aws.amazo
.com/batch/

AWS Batch allows developers, scientists, and engineers to efficiently process hundreds of thousands of batch and machine learning computing jobs on AWS.

27.
Managed Container Apps Service - AWS App Runner - AWS
https://aws.amazo
.com/apprunner/

AWS App Runner helps you deploy and scale from your source code or container image to a secure web application on AWS.

28.
Real-Time Streaming Analytics - Amazon Kinesis Data Streams - AWS
https://aws.amazo
.com/kinesis/data-streams/

Amazon Kinesis Data Streams is a fully managed, serverless data streaming service that stores and ingests various streaming data in real time at any scale.

29.
Personalization Engine by Marketing Cloud | Salesforce US
https://www.salesforc
.com/marketing/personalization/

With Marketing Cloud’s personalization engine, gain insights about your customers. Use AI to engage them with relevant marketing experiences across channels.

30.
Content Delivery Network - Amazon CloudFront - AWS
https://aws.amazo
.com/cloudfront/

Amazon CloudFront is a content delivery network (CDN) service that helps you distribute your static and dynamic content quickly and reliably with high speed performance, security, and developer ease-of-use.

31.
Big Data Platform - Amazon EMR - AWS
https://aws.amazo
.com/emr/

Amazon EMR is a cloud big data platform for running large-scale distributed data processing jobs, interactive SQL queries, and machine learning applications using open-source analytics frameworks such as Apache Spark, Apache Hive, and Presto.

32.
SaaS Integration - Amazon AppFlow - AWS
https://aws.amazo
.com/appflow/

Amazon AppFlow is an integration service that enables you to securely transfer data between SaaS applications and AWS services without code.

33.
Ecommerce Personalization Powered by AI | Bloomreach
https://www.bloomreac
.com/

Bloomreach personalizes the ecommerce experience. With real-time data and AI, you can connect every customer with what they want to see. Be limitless.

34.
OCR Software, Data Extraction Tool - Amazon Textract - AWS
https://aws.amazo
.com/textract/

Amazon Textract is a machine learning (ML) service that uses optical character recognition (OCR) to automatically extract text, handwriting, and data from scanned PDF documents, forms, and tables.

35.
Interactive SQL - Amazon Athena - AWS
https://aws.amazo
.com/athena/

Amazon Athena is a serverless, interactive analytics service that provides a simplified and flexible way to analyze petabytes of data where it lives.

36.
ETL Service - Serverless Data Integration - AWS Glue - AWS
https://aws.amazo
.com/glue/

AWS Glue is a serverless data integration service that makes it easy to discover, prepare, integrate, and modernize the extract, transform, and load (ETL) process.

37.
Coveo: AI-Search & Generative Experiences
https://www.cove
.com/

Coveo AI. Providing Advanced search. Relevant recommendations. Unrivaled personalization The leading platform for powering ecommerce, customer service, workplace and website.

38.
Data Collaboration Service - AWS Clean Rooms - AWS
https://aws.amazo
.com/clean-rooms/

AWS Clean Rooms helps companies and their partners more securely analyze and collaborate on their collective datasets without sharing or copying one another’s underlying data.

39.
Cloud Computing Services - Amazon Web Services (AWS)
https://aws.amazo
.com/

Amazon Web Services offers reliable, scalable, and inexpensive cloud computing services. Free to join, pay only for what you use.

40.
Purpose-Built Databases on AWS | Amazon Web Services
https://aws.amazo
.com/products/databases/

The broadest selection of relational and NoSQL purpose-built databases, fully managed, high performance, and ready to scale.

41.
Get migration ready with the AWS Cloud Adoption Readiness Tool | AWS Public Sector Blog
https://aws.amazo
.com/blogs/publicsector/get-migration-ready-aws-cloud-adoption-readiness-tool/

Driven by the need for greater productivity, lower costs, and more recently being able to scale a remote workforce, organizations around the world are moving their IT workloads to the cloud. Planning a move to the cloud requires upfront pre-migration planning; this is as important as the implementation itself. But it can be daunting to know where to start or what needs to be in place for a successful migration. The Amazon Web Services (AWS) Cloud Adoption Readiness Tool (CART) can help provide insight into your level of readiness and what you can do to improve it.

42.
Virtual Private Server And Web Hosting - Amazon Lightsail - AWS
https://aws.amazo
.com/lightsail/

Amazon Lightsail is an easy-to-use virtual private server (VPS) that offers simple management of cloud resources such as containers, at low, predictable prices.

43.
Low Latency Network - AWS Local Zones - AWS
https://aws.amazo
.com/about-aws/global-infrastructure/localzones/

AWS Local Zones are a type of AWS infrastructure deployment that make it possible to run low latency applications closer to end users or on-premises installations in a specific geography.

44.
Distributed Ledger Software & Technology - Amazon Managed Blockchain - AWS
https://aws.amazo
.com/managed-blockchain/

Use Amazon Managed Blockchain (AMB) to build with Scalable Blockchain Network at scale without any specialized infrastructure investment.

45.
System of Intelligence for Recommendations & Personalization
https://www.solu
.ai/

A system of Intelligence with recommendations & personalization machine learning tools that drive revenue from an existing customer base.

46.
Data Stream Processing - Amazon Kinesis - AWS
https://aws.amazo
.com/kinesis/

Collect streaming data, create a real-time data pipeline, and analyze real-time video and data streams, log analytics, event analytics, and IoT analytics.

47.
Command Line Interface - AWS CLI - AWS
https://aws.amazo
.com/cli/

The AWS Command Line Interface (CLI) provides a unified tool to manage your AWS services directly from the command line.

48.
Speech To Text - Amazon Transcribe - AWS
https://aws.amazo
.com/transcribe/

Amazon Transcribe is an automatic speech recognition (ASR) service that makes it easy for developers to add speech to text capability to their applications

49.
Fully Managed Game Backend – Amazon GameSparks – Amazon Web Services
https://www.gamespark
.com/

Amazon GameSparks is a fully managed game backend service that manages and scales your cloud infrastructure.

50.
Cloud Computing Training & Classes - Training and Certification - AWS
https://aws.amazo
.com/training/

Build your AWS Cloud Skills with AWS Training and Certification. Learn AWS online with free digital training, in-person classroom training, virtual classroom training, and private on-site and virtual training. Learn more!

51.
Secure Data Lake - AWS Lake Formation - AWS
https://aws.amazo
.com/lake-formation/

AWS Lake Formation makes it easier to centrally govern, secure, and globally share data for analytics and machine learning.

52.
Managed SQL Database - Amazon Relational Database Service (RDS) - AWS
https://aws.amazo
.com/rds/

Amazon Relational Database Service (RDS) is a fully managed, open-source cloud database service that allows you to easily operate and scale your relational database of choice, including Amazon Aurora, PostgreSQL, SQL Server, and MySQL.

53.
AWS IoT| Industrial, Consumer, Commercial, Automotive | Amazon Web Services
https://aws.amazo
.com/iot/

AWS IoT lets you securely connect and manage devices, collect and analyze device data, and build and deploy solutions that drive greater business value.

54.
Amazon Kinesis Data Analytics - Analyze Streaming Data - Amazon Web Services
https://www.amazonaw
.cn/en/kinesis/data-analytics/

Amazon Kinesis Data Analytics helps you easily build Apache Flink apps, streaming Java apps, and real-time SQL queries to get real-time analytics, clickstream analytics, log analytics, event analytics, and iot analytics.

55.
Home- Grow your business at the speed of a cheetah - Frosmo
http://www.frosm
.com/

Our AI-driven personalization strategies optimize each step of the customer journey across all channels.

56.
Ecommerce Personalization & Conversion Optimization
https://www.barillianc
.com/

eCommerce personalization tools including cart abandonment emails, personalized product recommendations, onsite personalization, and live notifications.

57.
Crossing Minds - Pioneering AI Ops for Enterprise Personalization
https://crossingmind
.com/

Crossing Minds' advanced AI and ML operations platform, tailored for enterprise growth. Our solutions leverage real-time data processing and machine learning to optimize user experiences and boost business metrics across industries like retail and entertainment. Partner with us and leading brands to revolutionize customer engagement with precision and scale.

58.
Intelligent Threat Detection – Amazon GuardDuty – AWS
https://aws.amazo
.com/guardduty/

Amazon GuardDuty is a threat detection service that monitors for malicious activity and anomalous behavior to protect AWS accounts, workloads, and data.

59.
AWS | Amazon SimpleDB – Simple Database Service
https://aws.amazo
.com/simpledb/

Amazon SimpleDB is a simple database storage solution that allows developers to simply store & query data items via web services requests, saving time.

60.
Authentication Service - Customer IAM (CIAM) - Amazon Cognito - AWS
https://aws.amazo
.com/cognito/

Implement customer identity and access management (CIAM) that scales to millions of users with Amazon Cognito, fully managed authentication service.

61.
Managed Kafka - Amazon Managed Streaming for Apache Kafka (MSK) - AWS
https://aws.amazo
.com/msk/

Amazon MSK is a fully managed, secure, and highly available Apache Kafka service that makes it easy to ingest and process streaming data in real time at a low cost.

62.
Microservice Mesh - AWS App Mesh - AWS
https://aws.amazo
.com/app-mesh/

AWS App Mesh is an application networking service mesh that lets you more easily monitor and control communications across services.

63.
ARM Processor - AWS Graviton Processor - AWS
https://aws.amazo
.com/ec2/graviton/

AWS Graviton processors deliver the best price performance for your cloud workloads, optimized for a range of general-purpose, compute, memory, and storage-intensive workloads.

64.
AWS Schema Conversion Tool - Amazon Web Services
https://aws.amazo
.com/dms/schema-conversion-tool/

Use the AWS Schema Conversion Tool to make heterogeneous database migrations predictable. Learn more about the supported conversions and how to download today.

65.
Serverless Function, FaaS Serverless - AWS Lambda - AWS
https://aws.amazo
.com/lambda/

AWS Lambda is a serverless compute service for running code without having to provision or manage servers. You pay only for the compute time you consume.

66.
67.
Segmentation, Personalized Marketing | Wrench.AI
http://wrenc
.ai/

Wrench.AI personalize predictive analytics, simplify customer segmentation, build customer personas to distill your customer data into actionable insights for sales & marketing teams.

68.
Live Video Packaging - AWS Elemental MediaPackage - AWS
https://aws.amazo
.com/mediapackage/

AWS Elemental MediaPackage is a video origination and packaging service that securely and reliably delivers streaming content at scale.

69.
Cloud Development Framework - AWS Cloud Development Kit - AWS
https://aws.amazo
.com/cdk/

AWS Cloud Development Kit (CDK) is an open-source software development framework used to model and provision your cloud application resources with familiar programming languages.

70.
Push Notification Service - Amazon Simple Notification Service - AWS
https://aws.amazo
.com/sns/

Amazon SNS is a managed messaging service for communication, allowing messaging between decoupled microservices applications or directly to users with SMS texts, mobile push, and email.

71.
eCommerce Search Merchandising and Machine Learning for Solr - FindTuner
https://findtune
.com/

FindTuner helps online retailers work less for better search results with the only turnkey eCommerce search merchandising solution for Solr.

73.
Welcome to Personalization by Hello Retail - Hello Retail
https://helloretai
.com/

Our products create a unique personalized customer experience for every online merchant through intelligent AI-based behavior recognition software

75.
Workflow Orchestration - AWS Step Functions - AWS
https://aws.amazo
.com/step-functions/

AWS Step Functions lets you orchestrate multiple AWS services into serverless workflows so that you can build and update applications quickly.

76.
Fully Managed Container Solution – Amazon Elastic Container Service (Amazon ECS) - Amazon Web Services
https://aws.amazo
.com/ecs/

Amazon Elastic Container Service (Amazon ECS) provides a fully managed container service solution that’s easy to use, scalable, secure, and reliable.

77.
Cloud Process Flow - Amazon Simple Workflow Service - AWS
https://aws.amazo
.com/swf/

Amazon SWF is a cloud process flow management application that gives developers tools to coordinate applications across multiple machines.

78.
Message Queuing Service - Amazon Simple Queue Service - AWS
https://aws.amazo
.com/sqs/

Amazon SQS fully managed message queuing makes it easy to decouple and scale microservices, distributed systems, and serverless applications.

79.
Video Conferencing - Amazon Chime - AWS
https://aws.amazo
.com/chime/

Amazon Chime lets users meet and chat online, and the Amazon Chime SDK lets developers add audio and video collaboration to their applications.

80.
Azure AI Personalizer | Microsoft Azure
https://azure.microsof
.com/en-us/products/ai-services/ai-personalizer/

Learn more about AI Personalizer, part of Microsoft Azure Cognitive Services—an AI personalization solution that improves user engagement by delivering relevant experiences.

81.
Event Listener - Amazon EventBridge - AWS
https://aws.amazo
.com/eventbridge/

Amazon EventBridge is a serverless event bus that ingests data from your own apps, SaaS apps, and AWS services and routes that data to targets.

82.
Customer Engagement Platform - Segmentify
https://www.segmentif
.com/

Bring Growth to Life: Explore how you can create unique experiences for each customer in real-time and optimise customer lifetime value!

83.
API Management - Amazon API Gateway - AWS
https://aws.amazo
.com/api-gateway/

Amazon API Gateway helps you build HTTP, REST, and WebSocket APIs with a fully managed service that makes it easy to create, publish, maintain, manage, monitor, and secure APIs.

84.
Cloud Inventory Management - AWS Migration Hub - AWS
https://aws.amazo
.com/migration-hub/

Discover the tools that you need to simplify and accelerate your migration and modernization with AWS Migration Hub. Learn more about key benefits and tools.

85.
IT Service Catalog - AWS Service Catalog - AWS
https://aws.amazo
.com/servicecatalog/

AWS Service Catalog helps you create and manage IaC templates approved for use on AWS so anyone can discover approved, self-service cloud resources.

86.
Amazon EC2 - Cloud Compute Capacity - AWS
https://aws.amazo
.com/ec2/

Amazon EC2 provides secure, resizable compute in the cloud, offering the broadest choice of processor, storage, networking, OS, and purchase model.

87.
IoT Sensors - AWS IoT Events - AWS
https://aws.amazo
.com/iot-events/

AWS IoT Events lets you monitor your equipment or device fleets for failures or changes in operation, and trigger actions when such events occur.

88.
Parasoft Virtualize: Service Virtualization Tool & Solution - Parasoft
https://www.parasof
.com/products/parasoft-virtualize/

Elevate testing efficiency with Parasoft Virtualize. Advanced service virtualization tools for robust simulation and seamless integration.

89.
Automated Code Deployment - AWS CodeDeploy - AWS
https://aws.amazo
.com/codedeploy/

AWS CodeDeploy makes it easier for you to rapidly release new features, avoid downtime during application deployment, and handle the complexity of updating your applications.

90.
Intellimize | Website Optimization & Personalization
https://intellimiz
.com/

Intellimize is an AI-driven website personalization and conversion rate optimization platform that enables marketers to convert more traffic.

91.
Managed Graph Database - Amazon Neptune - AWS
https://aws.amazo
.com/neptune/

Amazon Neptune is a fast, fully managed database service powering graph use cases such as identity graphs, knowledge graphs, and fraud detection.

92.
Adobe Target: A/B Testing & Optimizations
https://business.adob
.com/products/target/adobe-target.html/

Find out about A/B & multivariate testing, omnichannel personalization, AI-powered automation & scale, and so much more with Adobe Target!

93.
Data Marketplace - AWS Data Exchange - AWS
https://aws.amazo
.com/data-exchange/

There is no other place where customers can find data files, data tables, and data APIs from a vast portfolio of third-party data sets. We continuously innovate to make the world's third-party data easy to find in one data catalog.

94.
Clerk.io | Cookieless Personalization Without Limitations
https://cler
.io/

Clerk.io powers personalization and relevance for 2,500+ stores worldwide to grow sales across site search, product recommendations, emails, social media & ads

95.
IoT Edge, Open Source Edge - AWS IoT Greengrass - AWS
https://aws.amazo
.com/greengrass/

AWS IoT Greengrass is an open-source edge runtime and cloud service that helps you build, deploy, and manage intelligent device software.

96.
Personalization Software for Account Based Marketing Campaigns
https://trendemo
.com/

TrenDemon accelerates revenue and pipeline by empowering marketers with AI-based web personalization and content marketing insights

97.
Full Stack Development - Web and Mobile Apps - AWS Amplify
https://aws.amazo
.com/amplify/

Accelerate your full-stack web and mobile app development with AWS Amplify. Easy to start, easy to scale. No cloud expertise needed.

98.
Private Cloud - Amazon Virtual Private Cloud (VPC) - AWS
https://aws.amazo
.com/vpc/

Amazon Virtual Private Cloud (VPC) is a service that lets you launch AWS resources in a logically isolated virtual network that you define.

99.
AIQUA - AI Personalization Cloud|Appier
https://www.appie
.com/en/products/aiqua/

The #1 machine learning marketing cloud for personalized customer experiences. The personalization platform that leverages AI to create 1:1 customer engagement strategies across all marketing channels.