Adobe Marketo Measure (formerly Bizible) Alternatives (September 2025)

Formerly known as Bizible, Marketo Measure lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI.

4.7/5

147+ reviews

Reviewed on:

G2
1.
ChannelMix | Future-Ready Marketing Analytics | End-to-End Platform
https://channelmi
.com/

More accurate, more sustainable, more impactful insights into campaign performance and ROI with a first-party marketing analytics platform.

2.
Full Funnel Attribution for High Growth Marketing Teams | RevSure
https://www.revsur
.ai/

Make the most of your demand gen budget. Prove the value of every touch. Go where legacy attribution and web analytics tools simply can’t. RevSure's AI-powered insights will help you evaluate, predict, and build pipeline 3X faster.

3.
Ruler Analytics | Marketing Measurement & Attribution
https://www.ruleranalytic
.com/

Ruler Analytics is a marketing measurement platform offering multi-touch attribution, impression attribution and marketing mix modelling.

4.
Marketing Data Attribution Software | Windsor.ai
https://windso
.ai/

AI-Powered Marketing Data Attribution Software & attribution modelling platform that helps you discover performance across multiple channels. Start a Free Trial!

5.
Dreamdata | The Leading B2B Revenue Attribution Platform
https://dreamdat
.io/

Dreamdata is a B2B Revenue Attribution Platform that gathers, joins, cleans all revenue-related data to present transparent, actionable analysis of what drives B2B revenue. The ultimate B2B multi-touch attribution tool for multi-techstack businesses.

6.
Connect, Govern, Measure | Integrate
https://www.integrat
.com/

Scale marketing and drive ROI with Integrate, the premium cross-channel demand management platform for enterprise B2B demand and marketing operations teams.

7.
CaliberMind | Marketing Decision Engine for B2B Marketing Analytics
https://www.calibermin
.com/

Optimize spending and maximize results with CaliberMind's Marketing Decision Engine. Capture and map outcomes, improve marketing attribution, and more!

8.
InfiniGrow | The Revenue Marketing Platform
https://infinigro
.com/

InfiniGrow helps B2B marketing teams drive higher ROI by measuring, predicting, and planning marketing efforts that drive revenue growth.

9.
B2B Marketing Automation Platform | Salesforce US
https://www.salesforc
.com/marketing/b2b-automation/

Marketing Cloud Account Engagement is a B2B marketing automation platform that helps you drive efficient growth with marketing and sales alignment.

10.
Marketing Analytics Software, Marketing Attribution | rampmetrics
https://www.rampmetric
.com/

Automate your marketing analytics & marketing attribution and start tracking marketing performance with zero tracking setup.

11.
HockeyStack - The Command Center™for B2B Revenue Teams
https://www.hockeystac
.com/

HockeyStack enables marketing teams to drive pipeline efficiently and sales teams to close deals faster with modern attribution, holistic buyer journeys, and account insights.

12.
Wicked Reports multi touch marketing attribution software for Digital Marketing Agencies
https://www.wickedreport
.com/

Wicked Reports 1st party marketing attribution technology provides best-in-class marketing attribution data that can be automatically analyzed.

13.
Roivenue: The best MTA - Roivenue
https://roivenu
.com/

Maximize marketing ROI with Roivenue's AI-driven attribution. Gain accurate insights, optimize spending, and make data-backed decisions.

14.
Cometly | Marketing Attribution Software
https://www.cometl
.com/

Connect your data sources and get accurate revenue attribution from your ads so your marketing team can make better decisions. Use the #1 Marketing Attribution Software.

16.
Singular | Leaders in Marketing Analytics and Attribution
https://www.singula
.net/

The world's top marketers at companies like Lyft, LinkedIn, Rovio and Microsoft use Singular to unify marketing data, apply attribution, and expose performance insights needed to drive growth.

17.
PathFactory | Content Intelligence Platform
https://www.pathfactor
.com/

The Leading Content Intelligence Platform, PathFactory Helps B2B Go-To-Market Teams Engage More Accounts, Accelerate B2B Sales Cycles, And Close More Deals.

18.
Account-Based Marketing (ABM) Platform | RollWorks
https://www.rollwork
.com/

Say hello to the RollWorks account-based marketing (ABM) platform, the B2B and ABM solution shown to deliver over 5X the ROI of other ABM platforms.

19.
Personalized Engagement at Scale - Uberflip
https://www.uberfli
.com/

Uberflip offers a solution to help GTM teams plan, curate, design, build and measure personalized engagements at scale.

20.
Go-to-Market Platform | B2B Account-Based Marketing Software
https://www.demandbas
.com/

Demandbase is a leader in Account-Based Marketing (ABM) Software, Go-to-Market (GTM) Tools, B2B Advertising Platform, and B2B Data.

21.
Jabmo ABM Platform: Engage and win high-value accounts
https://jabm
.com/

Discover the Jabmo ABM Platform. Precision targeting, personalized campaigns, and superior analytics.

22.
Factors | Account Intelligence, Analytics & Attribution
https://www.factor
.ai/

Factors.ai helps identify high-intent companies, decode customer journeys, and measure marketing ROI — so you can drive more pipeline with less spend.

23.
Propensity — Account-Based Marketing for Small B2B Growth Teams
https://www.propensit
.com/

Build high-intent audiences and warm them up with omnichannel marketing. Automate your sales prospecting and handoff quality leads to sales.

24.
Adobe Analytics | Web Analytics for Better Business Intelligence
https://business.adob
.com/products/analytics/adobe-analytics.html/

Understand your audience for better marketing decisions and ROI. Get website & marketing analytics anywhere in the customer journey with Adobe Analytics.

25.
SegmentStream
http://segmentstrea
.com/

Maximise revenue & ROAS with AI-powered marketing mix optimisation.

26.
B2B Demand Generation and Lead Marketing Tools | Pipeline360
https://www.pipeline-36
.com/

Lead your marketing efforts with Pipeline360's B2B Demand Generation tools and software. Get quality lead gen with content sydication marketing expertise.

27.
Kwanzoo: B2B pipeline growth platform that Identifies Real Buyers, and Not Just Companies that visit your Website.
https://kwanzo
.com/

Kwanzoo's B2B growth platform coordinates and simplifies the pipeline development process, identifies real buyers visiting the site, consolidate buying signals across intent data sources, drives qualified traffic with account-based advertising, provides actionable data to SDRs, and empowers marketing and sales teams with analytics and insights to accelerate growth.

28.
Marketing Mix Modeling | Nielsen
https://www.nielse
.com/solutions/marketing-optimization/marketing-mix-modeling/

Discover what's driving sales and determine your optimal marketing mix model with a holistic understanding of the factors that affect demand for your product.

29.
N.Rich | The Most Agile Account-Based GTM Platform
https://
.rich/

ICP Builder • Intent Data • ABM Advertising • Account-Based Pipeline Attribution. Start and scale your account-based motion easily without compromising on data quality and global reach.

30.
Personalization Software for Account Based Marketing Campaigns
https://trendemo
.com/

TrenDemon accelerates revenue and pipeline by empowering marketers with AI-based web personalization and content marketing insights

31.
ThoughtMetric | Marketing attribution for e-commerce
https://thoughtmetri
.io/

Marketing attribution for your e-commerce business. Understand and optimize marketing effectiveness across all marketing channels. Try it free.

32.
Conversation Analytics Software for Sales & Marketing | CallTrackingMetrics
https://www.calltrackingmetric
.com/

CallTrackingMetrics lets you track and attribute online and offline leads and get the comprehensive data you need to make confident marketing decisions.

34.
The New Full Circle Insights | Full Circle Insights
https://fullcircleinsight
.com/

Learn more about The New Full Circle Insights at Full Circle Insights. Want to learn more? Contact us for a demo.

35.
Social Media Amplification & Publishing Platform | Employee Advocacy
https://www.marketbea
.io/

MarketBeam is a safe and compliant social media amplification and publishing platform for B2B marketing agencies. The AI-driven employee advocacy tool empowers employees to share corporate content on their own networks to amplify social media reach, elevate brand and nurture leads on social media.

36.
Foundry : Intent Data - Identify and Engage Buyers at Scale
https://foundryc
.com/our-solutions/data/intent-data/

Introducing Foundry Intent. Multiple intent sources combine to capture buying behavior where it happens - giving you the power to take action.

39.
ZoomInfo Marketing: Data-Driven Account-Based Marketing | ZoomInfo
https://pipeline.zoominf
.com/marketing/marketingos-account-based-marketing/

ZoomInfo introduces its new platform, ZoomInfo Marketing. Learn how this ABM software is designed to give marketers new ways to reach target accounts.

40.
Anteriad Marketing Cloud | Anteriad
https://anteria
.com/anteriad-marketing-cloud/

Unleash the full potential of your B2B marketing with Anteriad's Marketing Cloud. Our award-winning platform provides a comprehensive suite of tools.

41.
Brand Marketing Tools for Retailers & Advertisers | Quotient
https://www.quotien
.com/

Quotient's brand marketing tools help you target, optimize, and measure campaigns to drive engagement, valuable outcomes and maximize ROI. Learn more.

42.
Adobe Campaign | Omnichannel Marketing Platform
https://business.adob
.com/products/campaign/adobe-campaign.html/

Go next level with your campaigns using Adobe Campaign. Learn about email marketing, customer journey management, omnichannel marketing, and more.

43.
Automated Marketing Reporting & Analytics | Improvado
http://improvad
.io/

Improvado helps you turn data into action and make informed decisions with its full-cycle analytics solution for marketing, sales, and revenue teams.

44.
Mobile App Marketing Attribution | Mobile Attribution Platform
https://www.kochav
.com/

Kochava is the industry leader for mobile app attribution and mobile app analytics. Helping achieve measurable growth through mobile user acquisition research.

46.
Enterprise Marketing Operations Software | Uptempo.io
https://www.uptemp
.io/

Uptempo's marketing operations software helps enterprise organizations plan better, pivot faster, spend smarter, and execute with confidence.

47.
Measured | Media Measurement & Optimization
https://measure
.com/

Test, validate, & optimize your media spend with Measured. Our media optimization platform helps brands prove marketing’s impact and spend to maximize RO...

48.
Marketing Cloud Solutions | Nielsen
https://www.nielse
.com/solutions/media-planning/marketing-cloud/

Streamline your marketing process by profiling and activating audiences across digital platforms with the enriched data sets of Nielsen Marketing Cloud.

50.
Funnelytics™ - Visualize Your Customer Journeys
https://funnelytic
.io/

Align your marketing strategy with data. Vizualise & create actionable insights to better understand your customer's drivers and bottlenecks.

51.
Branch | Mobile Growth & Attribution Platform for Enterprises and Brands
https://www.branc
.io/

Get your users where you want them. Build seamless experiences and measure campaign ROI with Branch's deep linking and mobile attribution.

52.
Albacross: B2B Intent Data to Accelerate Your Revenue
https://albacros
.com/

First-party Intent Data to understand your audience, uncover unseen prospects, and enrich every record to increase marketing & sales efficiency.

53.
Radiate B2B: the B2B intent data and account based advertising platform to maximise pipeline.
https://radiateb2
.com/

B2B intent data and account based advertising platform maximising sales pipeline by telling you who is in market today; how to approach a prospect and building brand awareness.

54.
Trackier Performance & Mobile Marketing Software
https://trackie
.com/

Enhance your marketing ROI with the right platform. Join Trackier to create, automate, measure, and optimize all of your marketing campaigns in one place.

56.
Veritone Attribute: Get Near-Real-Time Broadcast Advertising Attribution
https://www.veriton
.com/applications/attribute/

Correlate ad placements with website data in real-time! Optimize strategies with Veritone Attribute for increased ROI and custom reporting tools.

57.
Swaarm - Performance Marketing & Mobile Measurement Platform
https://swaar
.com/

Swaarm is an all-in-one tracking and attribution Platform - seamlessly manage, track, analyze, and optimize your marketing efforts by making data-driven decisions

58.
AppsFlyer | Make good data-driven choices
https://www.appsflye
.com/

Get visibility into performance, scale installs, and maximize LTV with a new standard of measurement and deep linking solutions.

59.
Adobe Journey Optimizer
https://business.adob
.com/products/journey-optimizer/adobe-journey-optimizer.html/

Adobe Journey Optimizer is a single application where you can manage cross-channel campaigns with optimized customer journeys.

60.
The Best Conversion Tracking Platforms For Performance Marketers
https://www.trackingdes
.com/

Discover the best conversion tracking platforms that will enable you to build data driven marketing campaigns, with long term goals and value.

61.
Omnichannel Customer Engagement Platform | Emarsys
https://www.emarsy
.com/

Emarsys, a leading provider of marketing software, enables true, one-to-one interactions between marketers and consumers.

62.
6sense - The Only ABM Platform Powered by Revenue AI™
https://6sens
.com/

Reinvent the way your company creates, manages, & converts pipeline to revenue. Our ABM software reveals revenue insights that leads to high-quality pipeline, eliminating guesswork & empowering your revenue team with the data and visibility it needs.

63.
TapClicks, The Smart Marketing Cloud
https://www.tapclick
.com/

TapClicks is the ultimate marketing automation platform for agencies, media companies, and brands. Our comprehensive suite of tools, including data management, reporting, analytics, workflow management, SEO, and more, delivering better efficiency.

64.
Shopperations - Omnichannel Planning & Analytics Software
https://shopperation
.com/

Easily track, visualize, share, and analyze their omnichannel marketing budgets and plans. A software build with CPG Marketers in mind!

65.
Mobile Marketing Analytics | Tenjin
https://www.tenji
.io/

Top-tier mobile marketing analytics for publishers of all sizes. Free to start, pay-as-you-grow ad measurement for a privacy-first world

66.
Multi-Touch Attribution Done Right | LeadsRx
https://leadsr
.com/

LeadsRx has you covered with multi-touch attribution and customer journey analytics – solutions that provide unbiased insights from the data

67.
Zopto - LinkedIn Automation & Omni-channel Sales Platform
https://zopt
.com/

Zopto is a cloud-based lead generation tool with a dedicated IP address. Find Your Ideal Customers by Using Premium or Sales Navigator.

68.
69.
Personalization Engine by Marketing Cloud | Salesforce US
https://www.salesforc
.com/marketing/personalization/

With Marketing Cloud’s personalization engine, gain insights about your customers. Use AI to engage them with relevant marketing experiences across channels.

70.
Homepage - INFUSE EMEA
https://infus
.com/

INFUSE's demand generation engine provides industry-leading solutions designed to help B2B organizations reach target audiences with precision and scale.

71.
Breadcrumbs | Enterprise-Grade Lead Scoring for Everyone
https://breadcrumb
.io/

Optimize your entire funnel, and achieve up to 30% increase from MQL to Opp for Sales-Assisted and PLG motions with Breadcrumbs. Enterprise-Grade Lead Scoring Made for Everyone.

72.
Leading Global B2B Data Solutions - DemandScience
https://demandscienc
.com/

DemandScience is a leading global revenue intelligence platform and integrated B2B data solution suite for amplifying sales and marketing ROIs.

73.
Adobe Audience Manager - Data Management Platform
https://business.adob
.com/products/audience-manager/adobe-audience-manager.html/

See how your audience targeting and segmentation can improve with Audience Manager, a best-in-class data management platform, from Adobe.

75.
RevenueHero - Inbound lead conversion & scheduling
https://revenueher
.io/

RevenueHero is a pipeline acceleration software that instantly qualifies, routes, and schedules more booked meetings for your sales reps. See it in action now.

76.
Account-Based Marketing Platform Solutions | Madison Logic
https://www.madisonlogi
.com/

Want to convert leads into opportunities and opportunities into revenue? Learn more about Madison Logic's powerful account-based marketing platform.

77.
Casted | B2B Podcast Platform | Content Marketing Strategy
http://www.caste
.us/

We're the podcast content marketing platform for B2B brands that execute. Get the podcast content strategy to grow listeners and seriously impact the bottom line.

78.
AI-driven, Omni-channel digital advertising platform | Crigloo
https://criglo
.com/

Crigloo's omnichannel advertising platform leverages both AI & human insights to help advertisers and the agencies who manage their ads save time and money.

79.
Marketing & Advertising on LinkedIn | LinkedIn Ads
https://business.linkedi
.com/marketing-solutions/

Elevate your B2B marketing with LinkedIn’s online advertising solutions. Target precisely, create impactful campaigns and measure results effortlessly.

80.
InMarket | Real-Time Marketing and Measurement
https://inmarke
.com/

InMarket is a leader in real-time marketing and measurement. Our mission is to help marketers connect brands with customers, when & where it matters most.

81.
82.
Intent Based Marketing Software | Intentsify
https://www.intentsif
.io/

Accelerate pipeline and revenue growth with Intentsify's intent-based marketing tools, data & programs to activate today's dynamic go-to-market strategies.

83.
Website Visitor Identification Platform: Find & Identify Website Visitors - Customers.ai
https://customer
.ai/

Convert visitors into customers with website visitor identification & remarketing. Capture first-party data, sync visitors to remarketing audiences, track the customer journey, and turn your anonymous website visitors into customers.

84.
Digital Media Agency - B2B Marketing Services | Multiview
https://www.multivie
.com/

At Multiview, your aspiration is our inspiration. You provide the vision. We provide the digital marketing know-how and B2B marketplace. Together, we succeed.

86.
ActiveIQ - Use AI To Outsell Your Competition
https://www.activeconversio
.com/

ActiveIQ uses AI combined with account-based marketing to improve B2B sales efficiency, shorten the sales cycle & fill your pipeline with qualified leads.

87.
Sales Engagement and Marketing Automation
https://www.ubic
.io/

Ubico is a Sales Engagement and Marketing Automation platform. We help B2B companies drive more sales with super-targeted, highly relevant email campaigns.

89.
ROI4CIO: B2B platform for IT buyers, vendors and suppliers
https://old.roi4ci
.com/

Find the best software, hardware and it services for business. Software, it projects and it companies catalogs, soft comparisons, price and roi calculators

90.
Multi-Channel Marketing Automation Software | Upland Adestra
https://uplandsoftwar
.com/adestra/

Increase email marketing automation engagement through personalization, segmentation, and analytics with Adestra.

91.
Multichannel Marketing Hub | SAS Customer Intelligence 360 | SAS
https://www.sa
.com/en_us/solutions/customer-intelligence/marketing.html/

SAS Customer Intelligence 360: Modern marketing hub for real-time, individualized customer interactions. Go beyond CDP & elevate engagement.

92.
ABM Software: Maximize ROI & Conversions • Foundry
https://foundryc
.com/our-solutions/software/

Convert your top accounts through intent-driven ABM orchestration from Foundry – resulting in bigger, better pipeline.

93.
Omnichannel Customer Engagement Platform | Factoreal
https://www.factorea
.com/

Engage, retain, and grow. Personalized messages, smart segments, campaign management, behavior tracking, and more. All with a true omnichannel platform.

94.
CallRail | Call Tracking & Marketing Analytics Software
https://www.callrai
.com/

Tracking and analytics for phone calls and web forms. Optimize your marketing and increase ROI on your PPC, SEO, and offline ad campaigns.

95.
Google Marketing Platform – Unified Advertising and Analytics
https://marketingplatform.googl
.com/about/

Introducing Google Marketing Platform, a unified marketing and analytics platform for smarter marketing measurement and better results.

96.
Quantcast Measure | LinkedIn
https://www.linkedi
.com/showcase/quantcastmeasure/

Quantcast Measure | 403 followers on LinkedIn. As a global leader in Artificial Intelligence technology, Quantcast is using machine learning to drive human learning to help brands grow in the AI-era. Most audience measurement tools use research methods inherited from radio and television, which take a small subset of visitors to represent your entire audience. Insights get based on that one group, which can lead to inaccuracies about who your audience really is.

97.
Sprinklr Marketing: AI-Powered Marketing & Advertising Platform
https://www.sprinkl
.com/products/marketing-and-advertising/

Streamline organic and paid campaign orchestration across 30+ channels with a unified AI-powered Sprinklr Marketing platform. Make marketing easy!

98.
Marketing Data Standards Platform | Meet Claravine
https://www.claravin
.com/

Data integrity starts with data standards. Get more out of tools, teams, and campaigns with a consistent data language across every SaaS.